1 Introduction 8
1.1 Industry Definition and Research Scope 8
1.1.1 Industry Definition 8
1.1.2 Research Scope 9
1.2 Research Methodology 12
1.2.1 Overview of Market Research Methodology 12
1.2.2 Market Assumption 13
1.2.3 Secondary Data 13
1.2.4 Primary Data 13
1.2.5 Data Filtration and Model Design 14
1.2.6 Market Size/Share Estimation 15
1.2.7 Research Limitations 16
1.3 Executive Summary 17
2 Market Overview and Dynamics 20
2.1 Market Size and Forecast 20
2.1.1 Impact of COVID-19 on World Economy 22
2.1.2 Impact of COVID-19 on the Market 25
2.2 Major Growth Drivers 27
2.3 Market Restraints and Challenges 30
2.4 Emerging Opportunities and Market Trends 33
2.5 Porters Fiver Forces Analysis 36
3 Segmentation of North America Market by Offering 40
3.1 Market Overview by Offering 40
3.2 Hardware 42
3.3 Software 44
3.4 Service 45
4 Segmentation of North America Market by Automation Level 46
4.1 Market Overview by Automation Level 46
4.2 Level 1 (Driver Assistance) 53
4.3 Level 2 (Partial Automation) 55
4.4 Level 3 (Conditional Automation) 57
4.5 Level 4 (High Automation) 59
4.6 Level 5 (Full Automation) 61
5 Segmentation of North America Market by Vehicle Type 63
5.1 Market Overview by Vehicle Type 63
5.2 Passenger Vehicles 66
5.3 Commercial Vehicles 68
6 Segmentation of North America Market by Power 70
6.1 Market Overview by Power 70
6.2 Electric Cell 73
6.3 Fuel Cell 75
6.4 Hybrid 77
7 Segmentation of North America ADAS Market by ADAS Feature 79
7.1 Market Overview by ADAS Feature 79
7.2 Lane Assist (LA) 81
7.3 Crash Warning System (CWS) 82
7.4 Blind Spot Detection (BSD) 83
7.5 Adaptive Cruise Control (ACC) 84
7.6 Smart Park Assist (SPA) 85
7.7 Cross Traffic Alert (CTA) 86
7.8 Automatic Emergency Braking (AEB) 87
7.9 Traffic Jam Assist (TJA) 88
7.10 Intelligent Park Assist (IPA) 89
8 Segmentation of North America Market by Ownership 90
8.1 Market Overview by Ownership 90
8.2 Private Vehicles 93
8.3 Shared Vehicles 95
9 North America Market 2020-2030 by Country 97
9.1 Overview of North America Market 97
9.2 U.S. Market 100
9.3 Canadian Market 104
10 Competitive Landscape 107
10.1 Overview of Key Vendors 107
10.2 New Product Launch, Partnership, Investment, and M&A 111
10.3 Company Profiles 112
AUDI AG 112
Baidu 114
BMW Group 117
Daimler AG 123
Delphi 125
FCA Italy S.p.A. 126
Ford Motor Company 128
General Motors 131
MAN SE 133
Nissan Motor Co., Ltd 135
Tesla, Inc. 137
Toyota Motor Corporation 140
Volkswagen AG 144
Volvo Group 147
Waymo LLC 149
Zoox Inc. 151
11 Investing in North America Market: Risk Assessment and Management 153
11.1 Risk Evaluation of North America Market 153
11.2 Critical Success Factors (CSFs) 156
Related Reports and Products 159