1 Introduction 7
1.1 Industry Definition and Research Scope 7
1.1.1 Industry Definition 7
1.1.2 Research Scope 8
1.2 Research Methodology 11
1.2.1 Overview of Market Research Methodology 11
1.2.2 Market Assumption 12
1.2.3 Secondary Data 12
1.2.4 Primary Data 12
1.2.5 Data Filtration and Model Design 14
1.2.6 Market Size/Share Estimation 15
1.2.7 Research Limitations 16
1.3 Executive Summary 17
2 Market Overview and Dynamics 19
2.1 Market Size and Forecast 19
2.1.1 Impact of COVID-19 on the Market 20
2.2 Major Growth Drivers 22
2.3 Market Restraints and Challenges 25
2.4 Emerging Opportunities and Market Trends 28
2.5 Porter's Fiver Forces Analysis 32
3 Segmentation of North America Market by Offering 38
3.1 Market Overview by Offering 38
3.2 Hardware & Component 40
3.2.1 North America Positioning System (GPS) 42
3.2.2 Radio Detection and Ranging (RADAR) Sensors 43
3.2.3 Inertial Measurement Unit (IMU) 44
3.2.4 Camera 45
3.2.5 Ultrasonic Sensor 46
3.2.6 Light Detection and Ranging Sensors (LiDAR) 47
3.2.7 Other Components 48
3.3 Software & Service 49
3.3.1 Software & Service for Planning 51
3.3.2 Software & Service for Controlling 52
3.3.3 Software & Service for Perception 53
3.3.4 Software & Service for Localization 54
4 Segmentation of North America Market by Vehicle Type 55
4.1 Market Overview by Vehicle Type 55
4.2 Passenger Vehicles 57
4.3 Commercial Vehicles 58
5 Segmentation of North America Market by Level of Autonomy 60
5.1 Market Overview by Level of Autonomy 60
5.2 Level 1 (Driver Assistance) 62
5.3 Level 2 (Partial Automation) 63
5.4 Level 3 (Conditional Automation) 64
5.5 Level 4 (High Automation) 65
5.6 Level 5 (Full Automation) 66
6 Segmentation of North America Market by Distribution Channel 67
6.1 Market Overview by Distribution Channel 67
6.2 OEM 69
6.3 Aftermarket 70
7 North America Market 2020-2030 by Country 71
7.1 Overview of North America Market 71
7.2 U.S. 74
7.3 Canada 78
7.4 Mexico 80
8 Competitive Landscape 82
8.1 Overview of Key Vendors 82
8.2 New Product Launch, Partnership, Investment, and M&A 85
8.3 Company Profiles 86
Aptiv 86
Autoliv Inc. 88
Bosch 89
Continental AG 90
Denso Corporation 91
Garmin Ltd. 92
HERE Technologies 93
IMAGRY 94
Magna International Inc. 95
Pioneer Corporation 96
Robert Bosch GmbH 97
Sony 98
TomTom International BV 99
Valeo Group 100
Velodyne LiDAR, Inc. 101
Waymo LLC 102
ZF Friedrichshafen AG 103
9 Investing in North America Market: Risk Assessment and Management 104
9.1 Risk Evaluation of North America Market 104
9.2 Critical Success Factors (CSFs) 107
Related Reports and Products 110