TABLE OF CONTENTS
1 INTRODUCTION 11
1.1 OBJECTIVES OF THE STUDY 11
1.2 MARKET DEFINITION 11
1.3 OVERVIEW OF LATIN AMERICA COCHLEAR IMPLANTS MARKET 11
1.4 CURRENCY AND PRICING 12
1.5 LIMITATIONS 12
1.6 MARKETS COVERED 13
2 MARKET SEGMENTATION 14
2.1 MARKETS COVERED 14
2.2 LATIN AMERICA COCHLEAR IMPLANTS MARKET: GEOGRAPHICAL SCOPE 15
2.3 YEARS CONSIDERED FOR THE STUDY 15
2.4 DBMR TRIPOD DATA VALIDATION MODEL 16
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 19
2.6 DBMR MARKET POSITION GRID 20
2.7 MULTIVARIATE MODELING 21
2.8 PRODUCTS LIFELINE CURVE 21
2.9 SECONDARY SOURCES 22
2.10 ASSUMPTIONS 22
3 MARKET OVERVIEW 23
3.1 DRIVERS 25
3.1.1 INCREASING PREVALENCE OF HEARING LOSS 25
3.1.2 INCREASING AWARENESSAND TRAINING PROGRAM 27
3.1.3 REIMBURSEMENT POLICIES 28
3.1.4 TECHNOLOGICAL ADVANCEMENT 28
3.1.5 INCREASING HEALTHCARE EXPENDITURE 29
3.2 RESTRAINTS 30
3.2.1 SIDE EFFECTS OF COCHLEAR IMPLANT 30
3.2.2 HIGH COST OF THE COCHLEAR IMPLANTS AND SURGERY PROCEDURE 31
3.3 OPPORTUNITIES 32
3.3.1 STRATEGIC INITIATIVE BY THE MARKET PLAYERS 32
3.3.2 INCREASE IN RESEARCH AND DEVELOPMENT EXPENDITURE 32
3.4 CHALLENGES 33
3.4.1 LACK OF OTOLARYNGOLOGISTS 33
3.4.2 AVAILABILITY OF SUBSTITUTE 33
4 EXECUTIVE SUMMARY 34
5 PREMIUM INSIGHTS 36
6 LATIN AMERICA COCHLEAR IMPLANTS MARKET, BY TYPE 37
6.1 OVERVIEW 38
6.2 PRODUCT 40
6.3 ACCESSORIES 40
6.4 SOFTWARE 40
7 LATIN AMERICA COCHLEAR IMPLANTS MARKET, BY TECHNOLOGY 41
7.1 OVERVIEW 42
7.2 ELECTRO-ACOUSTIC STIMULATION (EAS) 44
7.3 ACOUSTIC AMPLIFICATION TECHNOLOGY 44
7.4 ELECTRO-STIMULATION TECHNOLOGY 44
8 LATIN AMERICA COCHLEAR IMPLANTS MARKET, BY AGE 45
8.1 OVERVIEW 46
8.2 ADULTS 48
8.2.1 BILATERAL IMPLANTATION 48
8.2.2 UNILATERAL IMPLANTATION 48
8.3 PEDIATRICS 49
8.3.1 BILATERAL IMPLANTATION 49
8.3.2 UNILATERAL IMPLANTATION 49
9 LATIN AMERICA COCHLEAR IMPLANTSMARKET, BY END USER 50
9.1 OVERVIEW 51
9.2 HOSPITALS 53
9.3 ENT CLINICS 53
9.4 AMBULATORY SURGERY CENTER 53
10 LATIN AMERICA COCHLEAR IMPLANTS MARKET, BY DISTRIBUTION CHANNEL 54
10.1 OVERVIEW 55
10.2 DIRECT 57
10.3 RETAIL 57
11 LATIN AMERICA COCHLEAR IMPLANTS MARKET, BY COUNTRY 58
11.1 BRAZIL 62
11.2 MEXICO 64
11.3 ARGENTINA 66
11.4 COLOMBIA 68
11.5 PERU 70
11.6 CHILE 72
11.7 ECUADOR 74
11.8 REST OF LATIN AMERICA 76
12 LATIN AMERICA COCHLEAR IMPLANTS MARKET, COMPANY LANDSCAPE 77
12.1 COMPANY SHARE ANALYSIS: LATIN AMERICA 77
13 COMPANY PROFILES 78
13.1 COCHLEAR LTD. 78
13.1.1 COMPANY SNAPSHOT 78
13.1.2 REVENUE ANALYSIS 78
13.1.3 PRODUCT PORTFOLIO 79
13.1.4 RECENT DEVELOPMENTS 79
13.2 ADVANCED BIONICS AG (A SUBSIDIARY OF SONOVA HOLDING AG) 80
13.2.1 COMPANY SNAPSHOT 80
13.2.2 REVENUE ANALYSIS (SONOVA HOLDING AG) 80
13.2.3 PRODUCT PORTFOLIO 81
13.2.4 RECENT DEVELOPMENTS 81
13.3 OTICON (A SUBSIDIARY OF DEMANT A/S) 82
13.3.1 COMPANY SNAPSHOT 82
13.3.2 REVENUE ANALYSIS 83
13.3.3 PRODUCT PORTFOLIO 83
13.3.4 RECENT DEVELOPMENT 83
13.4 MED-EL MEDICAL ELECTRONICS 84
13.4.1 COMPANY SNAPSHOT 84
13.4.2 PRODUCT PORTFOLIO 84
13.4.3 RECENT DEVELOPMENTS 84
13.5 MEDTRONIC 85
13.5.1 COMPANY SNAPSHOT 85
13.5.2 REVENUE ANALYSIS 85
13.5.3 PRODUCT PORTFOLIO 86
13.5.4 RECENT DEVELOPMENT 86
13.6 NUROTRON BIOTECHNOLOGY CO. LTD. 87
13.6.1 COMPANY SNAPSHOT 87
13.6.2 PRODUCT PORTFOLIO 87
13.6.3 RECENT DEVELOPMENTS 87
13.7 WIDEX A/S 88
13.7.1 COMPANY SNAPSHOT 88
13.7.2 PRODUCT PORTFOLIO 88
13.7.3 RECENT DEVELOPMENTS 88
14 QUESTIONNAIRE 89
15 RELATED REPORTS 92