TABLE OF CONTENTS
1 INTRODUCTION 35
1.1 OBJECTIVES OF THE STUDY 35
1.2 MARKET DEFINITION 35
1.3 OVERVIEW OF GLOBAL CARPETS AND RUGS MARKET 35
1.4 LIMITATIONS 36
1.5 MARKETS COVERED 37
2 MARKET SEGMENTATION 41
2.1 MARKETS COVERED 41
2.2 GEOGRAPHICAL SCOPE 42
2.3 YEARS CONSIDERED FOR THE STUDY 43
2.4 CURRENCY AND PRICING 43
2.5 DBMR TRIPOD DATA VALIDATION MODEL 44
2.6 TECHNOLOGY LIFE LINE CURVE 47
2.7 MULTIVARIATE MODELLING 48
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 49
2.9 DBMR MARKET POSITION GRID 50
2.10 MARKET APPLICATION COVERAGE GRID 51
2.11 DBMR MARKET CHALLENGE MATRIX 52
2.12 VENDOR SHARE ANALYSIS 53
2.13 IMPORT-EXPORT DATA 54
2.14 SECONDARY SOURCES 55
2.15 ASSUMPTIONS 56
3 MARKET OVERVIEW 57
3.1 DRIVERS 59
3.1.1 INCREASING DEMAND FOR INTERIOR IN COMMERCIAL SPACE 59
3.1.2 RECYCLABILITY AND REUSABILITY OF CARPET 60
3.1.3 EASY AND SPEEDY INSTALLATION 61
3.1.4 INCREASING PREFERENCE OVER OTHER FLOORING MATERIAL IN DEVELOPING COUNTRIES 61
3.2 RESTRAINTS 63
3.2.1 INCREASING RAW MATERIAL PRICE 63
3.2.2 HIGH MAINTENANCE COST 63
3.3 OPPORTUNITIES 64
3.3.1 ECO-FRIENDLY CARPETS & RUGS 64
3.3.2 STRATEGIC INITIATIVES BY THE MARKET PLAYERS 65
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3.4 CHALLENGE 65
3.4.1 HIGHLY SUSCEPTIBLE TO ALLERGENS 65
3.4.2 STRINGENT REGULATIONS REGARDING LEED CERTIFICATION 66
4 EXECUTIVE SUMMARY 67
5 PREMIUM INSIGHTS 70
6 GLOBAL CARPETS & RUGS MARKET, BY TYPE 72
6.1 OVERVIEW 73
6.2 CARPETS 74
6.3 RUGS 74
7 GLOBAL CARPETS & RUGS MARKET, BY PRODUCT 75
7.1 OVERVIEW 76
7.2 WOVEN 77
7.3 TUFTED 77
7.4 KNOTTED 78
7.5 NEEDLE-PUNCHED 78
7.6 FLAT-WEAVE 79
7.7 HOOKED 79
7.8 OTHERS 80
8 GLOBAL CARPETS & RUGS MARKET, BY MATERIAL 81
8.1 OVERVIEW 82
8.2 SYNTHETIC FIBER 83
8.2.1 NYLON 83
8.2.2 POLYESTER 83
8.2.3 POLYPROPYLENE 83
8.2.4 ACRYLIC FIBER 84
8.2.5 OTHERS 84
8.3 NATURAL FIBER 84
8.3.1 WOOL 85
8.3.2 COTTON 85
8.3.3 SISAL 85
8.3.4 SEAGRASS 85
8.3.5 JUTE 85
8.3.6 COIR 85
8.3.7 SILK 85
8.3.8 OTHERS 85
9 GLOBAL CARPETS & RUGS MARKET, BY APPLICATION 86
9.1 OVERVIEW 87
9.2 RESIDENTIAL 88
9.2.1 TUFTED 88
9.2.2 WOVEN 88
9.2.3 NEEDLE-PUNCHED 89
9.2.4 FLAT-WEAVE 89
9.2.5 HOOKED 89
9.2.6 KNOTTED 89
9.2.7 OTHERS 89
9.3 COMMERCIAL 89
9.3.1 COMMERCIAL APPLICATION 90
9.3.1.1 CORPORATE OFFICES 90
9.3.1.2 HOTELS AND RESTAURANTS 90
9.3.1.3 HOSPITALS AND CLINICS 90
9.3.1.4 SHOPS, SUPERMARKET/HYPER MARKET AND SHOPPING MALLS 90
9.3.1.5 MUSEUM, ARTWORK AND GALLERIES 90
9.3.1.6 OTHERS 90
9.3.2 COMMERCIAL PRODUCT 91
9.3.2.1 TUFTED 91
9.3.2.2 WOVEN 91
9.3.2.3 NEEDLE-PUNCHED 91
9.3.2.4 FLAT-WEAVE 91
9.3.2.5 HOOKED 91
9.3.2.6 KNOTTED 91
9.3.2.7 OTHERS 91
9.4 INDUSTRIAL 92
9.4.1 INDUSTRIAL PRODUCT 92
9.4.1.1 TUFTED 92
9.4.1.2 WOVEN 92
9.4.1.3 NEEDLE-PUNCHED 92
9.4.1.4 FLAT-WEAVE 93
9.4.1.5 HOOKED 93
9.4.1.6 KNOTTED 93
9.4.1.7 OTHERS 93
9.4.2 INDUSTRIAL APPLICATION 93
9.4.2.1 FOOD AND BEVERAGE 93
9.4.2.2 TEXTILE 93
9.4.2.3 CHEMICAL 93
9.4.2.4 AUTOMOTIVE 94
9.4.2.5 OTHERS 94
9.5 INSTITUTIONAL 94
9.5.1 INSTITUTIONAL PRODUCT 94
9.5.1.1 TUFTED 95
9.5.1.2 WOVEN 95
9.5.1.3 NEEDLE-PUNCHED 95
9.5.1.4 FLAT-WEAVE 95
9.5.1.5 HOOKED 95
9.5.1.6 KNOTTED 95
9.5.1.7 OTHERS 95
10 GLOBAL CARPETS & RUGS MARKET, BY GEOGRAPHY 96
10.1 OVERVIEW 97
10.2 NORTH AMERICA 102
10.2.1 U.S. 110
10.2.2 CANADA 115
10.2.3 MEXICO 120
10.3 EUROPE 125
10.3.1 GERMANY 135
10.3.2 FRANCE 140
10.3.3 U.K. 145
10.3.4 ITALY 150
10.3.5 SPAIN 155
10.3.6 BELGIUM 160
10.3.7 TURKEY 165
10.3.8 NETHERLANDS 170
10.3.9 RUSSIA 175
10.3.10 SWITZERLAND 180
10.3.11 REST OF EUROPE 185
10.4 ASIA-PACIFIC 186
10.4.1 CHINA 195
10.4.2 INDIA 200
10.4.3 JAPAN 205
10.4.4 AUSTRALIA 210
10.4.5 THAILAND 215
10.4.6 MALAYSIA 220
10.4.7 SINGAPORE 225
10.4.8 SOUTH KOREA 230
10.4.9 PHILIPPINES 235
10.4.10 INDONESIA 240
10.4.11 REST OF ASIA-PACIFIC 245
10.5 SOUTH AMERICA 246
10.5.1 BRAZIL 254
10.5.2 ARGENTINA 259
10.5.3 REST OF SOUTH AMERICA 264
10.6 MIDDLE EAST & AFRICA 265
10.6.1 U.A.E. 274
10.6.2 EGYPT 279
10.6.3 SAUDI ARABIA 284
10.6.4 ISRAEL 289
10.6.5 SOUTH AFRICA 294
10.6.6 REST OF MIDDLE EAST & AFRICA 299
11 GLOBAL CARPETS & RUGS MARKET, COMPANY LANDSCAPE 300
11.1 COMPANY SHARE ANALYSIS: GLOBAL 300
11.2 COMPANY SHARE ANALYSIS: NORTH AMERICA 301
11.3 COMPANY SHARE ANALYSIS: EUROPE 302
11.4 COMPANY SHARE ANALYSIS: ASIA-PACIFIC 303
11.5 MERGERS & ACQUISITIONS 304
11.6 NEW PRODUCT DEVELOPMENT & APPROVALS 305
11.7 EXPANSIONS 305
12 SWOT & DBMR ANALYSIS 306
12.1 STRENGTH - ESTABLISHED PRESENCE IN MARKET 306
12.2 STRENGTH - STRONG MARKET-FOCUSED PRODUCT PORTFOLIO 306
12.3 WEAKNESS - HIGH FIXED COST OPERATIONS OF CARPETS & RUGS 307
12.4 OPPORTUNITY - STRATEGIC INVESTMENTS /ACQUISITION/ PRODUCT LAUNCH/BUSINESS EXPANSION/AWARD 307
12.5 THREAT - FREQUENT RAW MATERIALS CRUNCHES 307
13 COMPANY PROFILE 309
13.1 MOHAWK INDUSTRIES, INC. 309
13.1.1 COMPANY SNAPSHOT 309
13.1.2 REVENUE ANALYSIS 310
13.1.3 COMPANY SHARE ANALYSIS 310
13.1.4 PRODUCT PORTFOLIO 311
13.1.5 RECENT DEVELOPMENTS 314
13.2 TARKETT 315
13.2.1 COMPANY SNAPSHOT 315
13.2.2 REVENUE ANALYSIS 316
13.2.3 COMPANY SHARE ANALYSIS 316
13.2.4 PRODUCT PORTFOLIO 317
13.2.5 RECENT DEVELOPMENTS 319
13.3 INTER IKEA SYSTEMS B.V. 320
13.3.1 COMPANY SNAPSHOT 320
13.3.2 REVENUE ANALYSIS 320
13.3.3 COMPANY SHARE ANALYSIS 320
13.3.4 PRODUCT PORTFOLIO 321
13.3.5 RECENT DEVELOPMENT 322
13.4 BEAULIEU INTERNATIONAL GROUP 323
13.4.1 COMPANY SNAPSHOT 323
13.4.2 COMPANY SHARE ANALYSIS 323
13.4.3 PRODUCT PORTFOLIO 324
13.4.4 RECENT DEVELOPMENT 327
13.5 SCOTT GROUP STUDIO 328
13.5.1 COMPANY SNAPSHOT 328
13.5.2 COMPANY SHARE ANALYSIS 328
13.5.3 PRODUCT PORTFOLIO 328
13.5.4 RECENT DEVELOPMENT 330
13.6 AXMINSTER CARPETS 331
13.6.1 COMPANY SNAPSHOT 331
13.6.2 PRODUCT PORTFOLIO 331
13.6.3 RECENT DEVELOPMENTS 332
13.7 BALTA INDUSTRIES NV. 333
13.7.1 COMPANY SNAPSHOT 333
13.7.2 REVENUE ANALYSIS 333
13.7.3 PRODUCT PORTFOLIO 334
13.7.4 RECENT DEVELOPMENT 335
13.8 BRINTONS CARPETS LIMITED 336
13.8.1 COMPANY SNAPSHOT 336
13.8.2 PRODUCT PORTFOLIO 336
13.8.3 RECENT DEVELOPMENTS 337
13.9 CHEMTEX 338
13.9.1 COMPANY SNAPSHOT 338
13.9.2 PRODUCT PORTFOLIO 338
13.9.3 RECENT DEVELOPMENT 338
13.10 CORMAR CARPETS CO. 339
13.10.1 COMPANY SNAPSHOT 339
13.10.2 PRODUCT PORTFOLIO 339
13.10.3 RECENT DEVELOPMENTS 346
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13.11 ENGINEERED FLOORS LLC 347
13.11.1 COMPANY SNAPSHOT 347
13.11.2 PRODUCT PORTFOLIO 347
13.11.3 RECENT DEVELOPMENT 348
13.12 HAIMA GROUP 349
13.12.1 COMPANY SNAPSHOT 349
13.12.2 PRODUCT PORTFOLIO 349
13.12.3 RECENT DEVELOPMENT 350
13.13 HECKMONDWIKE FB 351
13.13.1 COMPANY SNAPSHOT 351
13.13.2 PRODUCT PORTFOLIO 351
13.13.3 RECENT DEVELOPMENTS 352
13.14 HOUSE OF TAI PING 353
13.14.1 COMPANY SNAPSHOT 353
13.14.2 REVENUE ANALYSIS 353
13.14.3 PRODUCT PORTFOLIO 354
13.14.4 RECENT DEVELOPMENT 361
13.15 INTERFACE, INC. 362
13.15.1 COMPANY SNAPSHOT 362
13.15.2 REVENUE ANALYSIS 362
13.15.3 PRODUCT PORTFOLIO 363
13.15.4 RECENT DEVELOPMENTS 364
13.16 MILLIKEN & COMPANY. 365
13.16.1 COMPANY SNAPSHOT 365
13.16.2 PRODUCT PORTFOLIO 365
13.16.3 RECENT DEVELOPMENTS 366
13.17 ORIENTAL WEAVERS CARPET COMPANY 367
13.17.1 COMPANY SNAPSHOT 367
13.17.2 REVENUE ANALYSIS 367
13.17.3 PRODUCT PORTFOLIO 368
13.17.4 RECENT DEVELOPMENTS 370
13.18 SAIF CARPETS 371
13.18.1 COMPANY SNAPSHOT 371
13.18.2 PRODUCT PORTFOLIO 371
13.18.3 RECENT DEVELOPMENT 371
13.19 THE DIXIE GROUP, INC. 372
13.19.1 COMPANY SNAPSHOT 372
13.19.2 REVENUE ANALYSIS 372
13.19.3 PRODUCT PORTFOLIO 373
13.19.4 RECENT DEVELOPMENT 378
13.20 VICTORIA PLC 379
13.20.1 COMPANY SNAPSHOT 379
13.20.2 REVENUE ANALYSIS 379
13.20.3 PRODUCT PORTFOLIO 380
13.20.4 RECENT DEVELOPMENTS 406
14 CONCLUSION 407
15 QUESTIONNAIRE 408
16 RELATED REPORTS 414