1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research & Forecasting
2.1. Research Methodology
2.1.1. Research Process
2.1.2. Research Framework
2.1.3. Research Reliability & Validity
2.1.4. Research Assumptions
2.2. Forecasting Methodology
2.3. Research Outcome
3. Executive Summary
3.1. Shortening Market: Outlook
3.2. Shortening Market: Current State & Forecast
4. Premium Insight
4.1. Market Connectivity
4.2. Market Data Feed
4.2.1. Market Sizing & Forecasting, by Source
4.2.2. Market Sizing & Forecasting, by Application
4.2.3. Market Sizing & Forecasting, by Geography
5. Market Dynamics
5.1. Drivers
5.2. Restraints
5.3. Opportunities
5.4. Challenges
6. Industry Insight
6.1. Porter's Five Forces Analysis
6.1.1. Threat of New Entrants
6.1.2. Threat of Substitutes
6.1.3. Bargaining Power of Customers
6.1.4. Bargaining Power of Suppliers
6.1.5. Industry Rivalry
6.2. Client Customizations
7. Global Shortening Market, by Source
7.1. Animal Based
7.1.1. Butter
7.1.2. Lard
7.1.3. Tallow
7.2. Hydrogenated Veg Oil
7.3. Palm Stearin
8. Global Shortening Market, by Application
8.1. Bakery
8.1.1. Biscuits
8.1.2. Bread and bread based products
8.2. Confectionary
8.3. Snacks and savoury
9. Global Shortening Market, by Geography
9.1. Americas
9.1.1. Argentina
9.1.2. Brazil
9.1.3. Canada
9.1.4. Mexico
9.1.5. United States
9.2. Asia-Pacific
9.2.1. Australia
9.2.2. China
9.2.3. India
9.2.4. Japan
9.3. Europe, Middle East & Africa
9.3.1. France
9.3.2. Germany
9.3.3. Italy
9.3.4. Spain
9.3.5. United Kingdom
10. Competitive Landscape
10.1. 360iResearch FPNV Positioning Matrix
10.1.1. 360iResearch Quadrants
10.1.1.1. Forefront
10.1.1.2. Pathfinders
10.1.1.3. Niche
10.1.1.4. Vital
10.1.2. Business Strategy
10.1.2.1. Business Growth
10.1.2.2. Industry Coverage
10.1.2.3. Financial Viability
10.1.2.4. Channel Support
10.1.3. Product Satisfaction
10.1.3.1. Value for Money
10.1.3.2. Ease of Use
10.1.3.3. Product Features
10.1.3.4. Customer Support
10.2. Market Vendor Ranking Analysis
10.3. Competitive News Feed Analysis
11. Company Usability Profiles
11.1. ABF Plc
11.1.1. Overview
11.1.2. Strategy
11.1.3. SWOT
11.2. Archer Daniels Midland Company
11.2.1. Overview
11.2.2. Strategy
11.2.3. SWOT
11.3. Cargill Inc.
11.3.1. Overview
11.3.2. Strategy
11.3.3. SWOT
11.4. Kerry Group Plc
11.4.1. Overview
11.4.2. Strategy
11.4.3. SWOT
11.5. Royal DSM N.V.
11.5.1. Overview
11.5.2. Strategy
11.5.3. SWOT
12. Appendix
12.1. Discussion Guide
12.2. 360iResearch Competitive Strategic Window
12.2.1. Leverage Zone
12.2.2. Vantage Zone
12.2.3. Speculative Zone
12.2.4. Bottleneck Zone
12.3. Top Reports
12.3.1. Global Crane Rental Market
12.3.2. Global Computer Vision Market
12.3.3. Global Payment Gateway Market
12.3.4. Global B2B Travel Market
12.3.5. Global Varicose Vein Treatment Devices Market
12.4. Author Details