1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research & Forecasting
2.1. Research Methodology
2.1.1. Research Process
2.1.2. Research Framework
2.1.3. Research Reliability & Validity
2.1.4. Research Assumptions
2.2. Forecasting Methodology
2.3. Research Outcome
2.3.1. 360iResearch Competitive Strategic Window
2.3.1.1. Leverage Zone
2.3.1.2. Vantage Zone
2.3.1.3. Speculative Zone
2.3.1.4. Bottleneck Zone
2.3.2. 360iResearch FPNV Positioning Matrix
2.3.2.1. 360iResearch Quadrants
2.3.2.1.1. Forefront
2.3.2.1.2. Pathfinders
2.3.2.1.3. Niche
2.3.2.1.4. Vital
2.3.2.2. Business Strategy
2.3.2.2.1. Business Growth
2.3.2.2.2. Industry Coverage
2.3.2.2.3. Financial Viability
2.3.2.2.4. Channel Support
2.3.2.3. Product Satisfaction
2.3.2.3.1. Value for Money
2.3.2.3.2. Ease of Use
2.3.2.3.3. Product Features
2.3.2.3.4. Customer Support
3. Executive Summary
3.1. Outlook in the Air Fresheners Market
3.2. Opportunities in the Air Fresheners Market
4. Premium Insight
4.1. Market Connectivity
4.2. Market Dynamics
4.2.1. Drivers
4.2.2. Restraints
4.2.3. Opportunities
4.2.4. Challenges
4.3. Porter's Five Forces Analysis
4.3.1. Threat of New Entrants
4.3.2. Threat of Substitutes
4.3.3. Bargaining Power of Customers
4.3.4. Bargaining Power of Suppliers
4.3.5. Industry Rivalry
4.4. Industry Trends
5. Global Air Fresheners Market, by Product
5.1. Overview
5.2. Market Sizing & Forecasting
5.3. Candles
5.4. Electric Air Fresheners (Plug-In)
5.5. Gels
5.6. Sprays/Aerosols
6. Global Air Fresheners Market, by Type of Customer
6.1. Overview
6.2. Market Sizing & Forecasting
6.3. Enterprise Customers
6.4. Individual Customers
7. Global Air Fresheners Market, by Application
7.1. Overview
7.2. Market Sizing & Forecasting
7.3. Cars
7.4. Corporate
7.5. Residential
8. Global Air Fresheners Market, by Geography
8.1. Overview
8.2. Market Sizing & Forecasting
8.3. Americas
8.3.1. Overview
8.3.2. Market Sizing & Forecasting
8.3.3. Argentina
8.3.4. Brazil
8.3.5. Canada
8.3.6. Mexico
8.3.7. United States
8.4. Asia-Pacific
8.4.1. Overview
8.4.2. Market Sizing & Forecasting
8.4.3. Australia
8.4.4. China
8.4.5. India
8.4.6. Japan
8.5. Europe, Middle East & Africa
8.5.1. Overview
8.5.2. Market Sizing & Forecasting
8.5.3. France
8.5.4. Germany
8.5.5. Italy
8.5.6. Spain
8.5.7. United Kingdom
9. Competitive Landscape
9.1. 360iResearch FPNV Positioning Matrix for Global Air Fresheners Market
9.2. Market Vendor Ranking Analysis for Global Air Fresheners Market
9.3. Competitive News Feed Analysis for Global Air Fresheners Market
10. Company Usability Profiles
10.1. Kobayashi Pharmaceutical Co. Ltd.
10.1.1. Overview
10.1.2. Strategy
10.1.3. SWOT
10.2. Newell Brands
10.2.1. Overview
10.2.2. Strategy
10.2.3. SWOT
10.3. Procter & Gamble Company
10.3.1. Overview
10.3.2. Strategy
10.3.3. SWOT
10.4. Reckitt Benckiser Group PLC
10.4.1. Overview
10.4.2. Strategy
10.4.3. SWOT
10.5. S.C. Johnson & Son Inc.
10.5.1. Overview
10.5.2. Strategy
10.5.3. SWOT
10.6. Car-Freshener Corporation
10.7. Church & Dwight Co. Inc.
10.8. Farcent Enterprise Co. Ltd
10.9. Godrej Consumer Products Limited
10.10. Henkel Ag & Co.
11. Appendix
11.1. Discussion Guide
11.2. Top Reports
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11.2.2. Global Computer Vision Market - Premium Insight, Competitive News Feed Analysis, Company Usability Profiles, Market Sizing & Forecasts to 2025
11.2.3. Global Payment Gateway Market - Premium Insight, Competitive News Feed Analysis, Company Usability Profiles, Market Sizing & Forecasts to 2025
11.2.4. Global B2B Travel Market - Premium Insight, Competitive News Feed Analysis, Company Usability Profiles, Market Sizing & Forecasts to 2025
11.2.5. Global Varicose Vein Treatment Devices Market - Premium Insight, Competitive News Feed Analysis, Company Usability Profiles, Market Sizing & Forecasts to 2025
11.3. Author Details