Abstract: Confectionary Markets Shift to Bring Less Sugar and More Nutrition to Snacks

1. CONFECTIONARY EXECUTIVE SUMMARY 9

2. CONFECTIONARY MARKET SHARES AND FORECASTS 10

2.1 Confectionary Market Driving Forces 10

2.2 Confectionary Market Shares 10

2.3 Confectionary Market Forecasts 16

2.3.1 Confectionery Market Can Be Primarily Divided into Two Broad Categories: Sugar Confectionery and Bakers’ Confectionery 18

2.3.2 Chocolate Confectionery 19

2.3.3 Sugar Confectionery 19

2.4 Confectionary Regional Market Analysis 22

2.4.1 Norway Chocolate Sugar Tax Hike 25

2.4.2 Norway’s Chocolate Market Outpaces Western Europe 26

2.4.3 Chile 26

2.4.4 Gum and Geletin 26

2.4.5 Other Categories 27

2.5 Confectionery Market by Sugar 27

2.6 Confectionery Market by Chocolate 27

2.7 Confectionary Prices 28

3. CONFECTIONARY PRODUCTS 29

3.1 Sugar Health Risks 29

3.2 Value of Chocolate in Diet 29

4. CONFECTIONARY RESEARCH AND TECHNOLOGY 30

4.1 Mars Chocolate & Wrigley Pledge $200 Million Towards Choice & Transparency 30

4.2 Commitment to Better Options And Balanced Choices 31

4.2.1 Increasing Portionable and “Sharing Size” Options 32

4.2.2 Educating on Candy as A Treat Not an Everyday Snack or Meal Replacement 32

4.3 Always Raising Standards 32

4.4 Natural Sweeteners 34

5. CONFECTIONARY COMPANY PROFILES 35

5.1 Alfred Ritter GmbH & Co. KG36

5.2 Amul 38

5.3 Arcor 39

5.3.1 Arcor Sales  42

5.4 August Storck 45

5.4.1 August Storck Revenue 45

5.4.2 August Storck Products 46

5.5 Barry Callebaut  46

5.6 Cemoi 47

5.7 Cloetta 48

5.8 Delphi 48

5.9 Ferrero 49

5.9.1 Ferrero Revenue 50

5.9.2 Ferrero Geographic Revenue 50

5.9.3 Ferrero Products 51

5.10 General Mills 51

5.10.1 General Mills Revenue 51

5.10.2 General Mills Ice Cream 53

5.11 Guta Group / Uniconf  54

5.12 Haribo  56

5.13 Hershey 56

5.13.1 Hershey Revenue 57

5.13.2 Hershey Regional Segments 59

5.14 Jelly Belly 60

5.15 Lindt   61

5.16 Lotte Confectionery 63

5.17 Mars  63

5.17.1 Mars Wrigley Confectionery Brands 63

5.17.2 Wrigley 64

5.17.3 Mars Revenue 64

5.18 Meiji Holdings   65

5.19 Mondel?z International   67

5.20 Morinaga  69

5.21 Nestle  69

5.22 Orkla: Cross-Border Shopping 70

5.23 Perfetti Van Melle 73

5.24 Raisio  74

5.25 Roshen Confectionery 74

5.26 Yildiz Holding / Godiva  74

6. SUMMARY AND CONCLUSIONS  75

7. SELECTED MARKET PARTICIPANTS  76

WINTERGREEN RESEARCH  77

WinterGreen Research Methodology  77

WinterGreen Research Process  79

Market Research Study   79

WinterGreen Research Global Market Intelligence Company    80

Abstract: Confectionary Markets Shift to Bring Less Sugar and More Nutrition to Snacks 1

Figure 1. Confectionary Market Shares Dollars Worldwide 2016 and 2017 9

Figure 2. Confectionary Market Current Trends   10

Figure 3. Confectionary Market Shares Dollars Worldwide 2016 and 2017   10

Figure 4. Confectionary Market Segments by Company Worldwide 2017     12

Figure 5. Confectionary Market Shares Chocolate Sugar Candy and Gum Gelatin Dollars Worldwide 2017  13

Figure 6. Donuts Cookies and Cakes Pastries Segment Confectionary Market Shares Dollars Worldwide 2017  15

Figure 7. Confectionary Market Forecasts Dollars Worldwide 2012 to 2017 16

Figure 8. Confectionary Market Forecasts Dollars Worldwide 2017 to 2024 17

Figure 9. Confectionary Segment Forecasts Chocolate Sugar Candy Gum and Gelatin Donuts Cookies & Cakes Pastries Dollars Worldwide 2018 to 2024  18

Figure 10. Confectionary Segment Forecasts Chocolate Sugar Candy Gum and Gelatin Donuts Cookies & Cakes Pastries Percent Worldwide 2018 to 2024   19

Figure 11. Confectionary Regional Market Segments Dollars Worldwide 2012-2017 22

Figure 12. Confectionary Regional Market Segments Percent Worldwide 2012 - 2017 23

Figure 13. Confectionary Regional Market Segments Dollars Worldwide 2017-2024  24

Figure 14. Confectionary Regional Market Segments Percent Worldwide 2017 - 2024  25

Figure 15. Mars Health and Wellness Initiatives 33 Figure 16. Ritter Sport Chocolate  36

Figure 17. Ritter Sport Chocolate   37

Figure 18. Ritter Sport Facilities     37

Figure 19. Amul Chocolate              38

Figure 20. Arcor Global Market Presence  40

Figure 21. Arcor Facility 41

Figure 22. Arcor Sales    42

Figure 23. Arcor Confectionary Positioning and Leading Brands  44

Figure 24. Ferrero Facility  49

Figure 25. Ferrero Geographic Revenue  50

Figure 26. Uniconf Metrics   54

Figure 27. Hershey Product Offerings  56

Figure 28. Lindt Chocolate    61

Figure 29. Lindt Headquarters   62

Figure 30. Meiji Holdings Revenue  65

Figure 31. Meiji Holdings Continues Sales Growth of Chocolate  66

More cross-border shopping is likely  70

Figure 32. Orkla Confectionery & Snacks Revenues   71