CHAPTER 1: INTRODUCTION

1.1. Report description
1.2. Key market benefits for stakeholders
1.3. Key market segments
1.4. Research methodology

1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO perspective

CHAPTER 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top investment pockets

3.3. Top winning strategies
3.4. Porter's five force analysis

3.4.1. Bargaining power of suppliers
3.4.2. Bargaining power of buyers
3.4.3. Threat of new entrants
3.4.4. Threat of substitution
3.4.5. Intensity of competitive rivalry

3.5. Market dynamics

3.5.1. Drivers

3.5.1.1. Increase in sports and fitness awareness across Europe
3.5.1.2. Government initiatives toward sports activities and events

3.5.2. Restraints

3.5.2.1. Rise in Social unrest and political influence on sports events
3.5.2.2. Increase in proclivity of kids in indoor leisure activities

3.5.3. Opportunities

3.5.3.1. Growing contribution by various organizations toward donation
3.5.3.2. Rapid growth of online retail platform

3.6. List of sports equipment & apparel brands (top 100) in europe
3.7. Number of sports equipment & apparel stores per brand per country in europe
3.8. Market player positioning, 2017

CHAPTER 4: EUROPE SPORTS EQUIPMENT AND APPAREL MARKET, BY PRODUCT TYPE

4.1. Overview

4.1.1. Market size and forecast

4.2. Sports equipment

4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis, by country

4.3. Sports apparel and footwear

4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis, by country

CHAPTER 5: EUROPE SPORTS EQUIPMENT AND APPAREL MARKET, BY RETAILERS

5.1. Overview

5.1.1. Market size and forecast

5.2. Brand outlets

5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis, by country

5.3. Independent stores

5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis, by country

CHAPTER 6: EUROPE SPORTS EQUIPMENT AND APPAREL MARKET, BY COUNTRY

6.1. Overview

6.1.1. Market size and forecast, by country

6.2. Germany

6.2.1. Market size and forecast, by product type
6.2.2. Market size and forecast, by retailers

6.3. France

6.3.1. Market size and forecast, by product type
6.3.2. Market size and forecast, by retailers

6.4. UK

6.4.1. Market size and forecast, by product type
6.4.2. Market size and forecast, by retailers

6.5. Italy

6.5.1. Market size and forecast, by product type
6.5.2. Market size and forecast, by retailers

6.6. Spain

6.6.1. Market size and forecast, by product type
6.6.2. Market size and forecast, by retailers

6.7. Rest of Europe

6.7.1. Market size and forecast, by product type
6.7.2. Market size and forecast, by retailers

CHAPTER 7: COMPANY PROFILES

7.1. ADIDAS AG (ADIDAS)

7.1.1. Company overview
7.1.2. Company snapshot
7.1.3. Operating business segments
7.1.4. Product portfolio
7.1.5. Business performance
7.1.6. Key strategic moves and developments

7.2. AMER SPORTS CORPORATION

7.2.1. Company overview
7.2.2. Company snapshot
7.2.3. Operating business segments
7.2.4. Product portfolio
7.2.5. Business performance
7.2.6. Key strategic moves and developments

7.3. ASICS CORPORATION

7.3.1. Company overview
7.3.2. Company snapshot
7.3.3. Operating business segments
7.3.4. Product portfolio
7.3.5. Business performance
7.3.6. Key strategic moves and developments

7.4. FILA KOREA LTD.

7.4.1. Company overview
7.4.2. Company snapshot
7.4.3. Product portfolio
7.4.4. Business performance

7.5. NEW BALANCE

7.5.1. Company overview
7.5.2. Company snapshot
7.5.3. Product portfolio
7.5.4. Key strategic moves and developments

7.6. NIKE, INC.

7.6.1. Company overview
7.6.2. Company snapshot
7.6.3. Operating business segments
7.6.4. Product portfolio
7.6.5. Business performance
7.6.6. Key strategic moves and developments

7.7. PUMA SE (KERING)

7.7.1. Company overview
7.7.2. Company snapshot
7.7.3. Operating business segments
7.7.4. Product portfolio
7.7.5. Business performance
7.7.6. Key strategic moves and developments

7.8. SPORTS DIRECT INTERNATIONAL PLC.

7.8.1. Company overview
7.8.2. Company snapshot
7.8.3. Operating business segments
7.8.4. Product portfolio
7.8.5. Business performance

7.9. UNDER ARMOUR, INC.

7.9.1. Company overview
7.9.2. Company snapshot
7.9.3. Operating business segments
7.9.4. Product portfolio
7.9.5. Business performance

7.10. VF CORPORATION (VFC)

7.10.1. Company overview
7.10.2. Company snapshot
7.10.3. Operating business segments
7.10.4. Product portfolio
7.10.5. Business performance
7.10.6. Key strategic moves and developments