TABLE OF CONTENTS
1 INTRODUCTION 29
1.1 OBJECTIVES OF THE STUDY 29
1.2 MARKET DEFINITION 29
1.3 OVERVIEW OF GLOBAL BIOFORTIFICATION MARKET 30
1.4 CURRENCY AND PRICING 31
1.5 LIMITATIONS 31
1.6 MARKETS COVERED 31
2 MARKET SEGMENTATION 35
2.1 MARKETS COVERED 35
2.2 GLOBAL BIOFORTIFICATION MARKET: GEOGRAPHICAL SCOPE 36
2.3 YEARS CONSIDERED FOR THE STUDY 37
2.4 CURRENCY AND PRICING 37
2.5 DBMR TRIPOD DATA VALIDATION MODEL 38
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 41
2.7 DBMR VENDOR SHARE ANALYSIS 42
2.8 MULTIVARIATE MODELING 43
2.9 PRODUCTS LIFELINE CURVE 43
2.10 SECONDARY SOURCES 44
2.11 ASSUMPTIONS 44
3 PREMIUM INSIGHTS 45
3.1 VARIOUS TECHNIQUES FOR DIFEERENT CROPS 47
3.1.1 TRANSGENIC TECHNIQUE 47
3.1.2 AGRONOMY 47
3.1.3 BREEDING 48
3.2 IMPORT & EXPORT OF CROPS BY COUNTRY 48
3.2.1 IMPORT OF SOY SEED, 2017 48
3.2.2 EXPORT OF SOY SEED, 2017 49
3.2.3 IMPORT OF RICE, 2018 49
3.2.4 EXPORT OF RICE, 2018 50
3.2.5 IMPORT OF WHEAT, 2018 50
3.2.6 EXPORT OF WHEAT, 2018 51
3.3 BIOFORTIFICATION PRIORITY INDEX (BPI) FOR VARIOUS CROPS IN TOP 5 COUNTRIES, 2013 51
3.3.1 CASSAVA 51
3.3.2 MAIZE 51
3.3.3 SWEET POTATO 52
3.3.4 BEANS 52
3.3.5 PEARL MILLET 52
3.3.6 RICE 52
3.3.7 WHEAT 53
3.4 BREEDING TARGETS (PARTS PER MILLION) 53
4 MARKET OVERVIEW 54
4.1 DRIVERS 56
4.1.1 RISING CONSUMPTION OF DIFFERENT TYPES OF CROPS 56
4.1.2 INCREASING DEMAND FOR HIGH NUTRITIONAL CONTENT FOOD 56
4.1.3 GOVERNMENT INITIATIVES TOWARDS BIOFORTIFICATION 58
4.1.4 LONG TERM COST-EFFECTIVENESS OF BIOFORTIFICATION 59
4.2 RESTRAINTS 60
4.2.1 CLIMATIC CHANGES IS EXPECTED TO HINDER THE MARKET GROWTH 60
4.2.2 LOWER AWARENESS ABOUT THE BENEFITS OF BIOFORTIFIED CROPS 60
4.3 OPPORTUNITIES 61
4.3.1 STRONG MARKET POTENTIAL IN DEVELOPING COUNTRIES 61
4.3.2 TECHNOLOGICAL ADVANCEMENTS AND INCREASING R&D EXPENDITURE ENSURING STRONG MARKET GROWTH 61
4.4 CHALLENGE 62
4.4.1 LIMITATIONS IN THE BIOFORTIFICATION 62
5 EXECUTIVE SUMMARY 63
6 GLOBAL BIOFORTIFICATION MARKET, BY CROP 66
6.1 OVERVIEW 67
6.2 CEREALS 68
6.2.1 MAIZE 69
6.2.2 RICE 69
6.2.3 WHEAT 69
6.2.4 SORGHUM 69
6.2.5 BARLEY 69
6.2.6 PEARL MILLET 69
6.2.7 OTHERS 69
6.3 LEGUMES 70
6.3.1 SOYBEAN 70
6.3.2 LUPINE 70
6.3.3 COMMON BEANS 70
6.3.4 OTHERS 71
6.4 ROOT VEGETABLES 71
6.4.1 SWEET POTATO 72
6.4.2 CASSAVA 72
6.4.3 CARROT 72
6.4.4 OTHERS 72
6.5 VEGETABLES 72
6.5.1 CAULIFLOWER 73
6.5.2 LETTUCE 73
6.5.3 TOMATO 73
6.5.4 POTATO 73
6.5.5 OTHERS 73
6.6 FRUITS 74
6.6.1 APPLE 75
6.6.2 BANANA 75
6.6.3 MANGO 75
6.6.4 OTHERS 75
6.7 OTHERS 75
7 GLOBAL BIOFORTIFICATION MARKET, BY TARGETED NUTRIENTS 76
7.1 OVERVIEW 77
7.2 IRON 78
7.3 ZINC 79
7.4 VITAMINS 80
7.5 AMINO ACID 81
7.6 OTHERS 82
8 GLOBAL BIOFORTIFICATION MARKET, BY GENE POOL 83
8.1 OVERVIEW 84
8.2 PRIMARY 85
8.3 SECONDARY 85
8.4 TERTIARY 86
9 GLOBAL BIOFORTIFICATION MARKET, BY TECHNIQUES 87
9.1 OVERVIEW 88
9.2 CONVENTIONAL PLANT BREEDING 89
9.3 AGRONOMY 90
9.4 GENETIC TECHNOLOGY 90
10 GLOBAL BIOFORTIFICATION MARKET, BY GEOGRAPHY 92
10.1 OVERVIEW 93
10.2 NORTH AMERICA 98
10.2.1 MEXICO 105
10.2.2 CANADA 108
10.2.3 U.S 111
10.3 EUROPE 114
10.3.1 TURKEY 121
10.3.2 BELGIUM 124
10.3.3 DENMARK 127
10.3.4 FRANCE 130
10.3.5 POLAND 133
10.3.6 RUSSIA 136
10.3.7 GERMANY 139
10.3.8 SWEDEN 142
10.3.9 SWITZERLAND 145
10.3.10 NETHERLANDS 148
10.3.11 U.K. 151
10.3.12 ITALY 154
10.3.13 SPAIN 157
10.3.14 REST OF EUROPE 160
10.4 ASIA-PACIFIC 161
10.4.1 INDIA 168
10.4.2 PHILIPPINES 171
10.4.3 INDONESIA 174
10.4.4 VIETNAM 177
10.4.5 MALAYSIA 180
10.4.6 THAILAND 183
10.4.7 CHINA 186
10.4.8 SOUTH KOREA 189
10.4.9 AUSTRALIA 192
10.4.10 NEW ZEALAND 195
10.4.11 JAPAN 198
10.4.12 SINGAPORE 201
10.4.13 REST OF ASIA-PACIFIC 204
10.5 SOUTH AMERICA 205
10.5.1 BRAZIL 212
10.5.2 ARGENTINA 215
10.5.3 REST OF SOUTH AMERICA 218
10.6 MIDDLE EAST & AFRICA 219
10.6.1 SOUTH AFRICA 226
10.6.2 SAUDI ARABIA 229
10.6.3 UAE 232
10.6.4 KUWAIT 235
10.6.5 OMAN 238
10.6.6 QATAR 241
10.6.7 REST OF MIDDLE EAST & AFRICA 244
11 GLOBAL BIOFORTIFICATION MARKET, COMPANY LANDSCAPE 245
11.1 COMPANY SHARE ANALYSIS: GLOBAL 245
11.2 COMPANY SHARE ANALYSIS: NORTH AMERICA 246
11.3 COMPANY SHARE ANALYSIS: EUROPE 247
11.4 COMPANY SHARE ANALYSIS: ASIA-PACIFIC 248
11.5 COMPANY SHARE ANALYSIS: MIDDLE EAST & AFRICA 249
12 COMPANY PROFILE 250
12.1 HARVESTPLUS 250
12.1.1 COMPANY SNAPSHOT 250
12.1.2 SWOT ANALYSIS 250
12.1.3 COMPANY SHARE ANALYSIS 251
12.1.4 PROJECTED FUNDING REQUIREMENTS FOR 2019-2023 251
12.1.5 GEOGRAPHICAL PRESENCE 252
12.1.6 PRODUCT PORTFOLIO 252
12.1.7 RECENT DEVELOPMENTS 253
12.1.8 DATA BRIDGE MARKET RESEARCH ANALYSIS 253
12.2 MONSANTO COMPANY 254
12.2.1 COMPANY SNAPSHOT 254
12.2.2 SWOT ANALYSIS 254
12.2.3 COMPANY SHARE ANALYSIS 255
12.2.4 GEOGRAPHICAL PRESENCE 256
12.2.5 PRODUCT PORTFOLIO 257
12.2.6 RECENT DEVELOPMENTS 258
12.2.7 DATA BRIDGE MARKET RESEARCH ANALYSIS 258
12.3 SYNGENTA 259
12.3.1 COMPANY SNAPSHOT 259
12.3.2 SWOT ANALYSIS 259
12.3.3 COMPANY SHARE ANALYSIS 260
12.3.4 REVENUE ANALYSIS 260
12.3.5 GEOGRAPHICAL PRESENCE 261
12.3.6 PRODUCT PORTFOLIO 261
12.3.7 RECENT DEVELOPMENTS 263
12.3.8 DATA BRIDGE MARKET RESEARCH ANALYSIS 263
12.4 PHII (PIONEER HYBRID INTERNATIONAL) 264
12.4.1 COMPANY SNAPSHOT 264
12.4.2 SWOT ANALYSIS 264
12.4.3 COMPANY SHARE ANALYSIS 265
12.4.4 GEOGRAPHICAL PRESENCE 265
12.4.5 PRODUCT PORTFOLIO 266
12.4.6 RECENT DEVELOPMENTS 266
12.4.7 DATA BRIDGE MARKET RESEARCH ANALYSIS 267
12.5 ARCADIA BIOSCIENCES 268
12.5.1 COMPANY SNAPSHOT 268
12.5.2 REVENUE ANALYSIS 268
12.5.3 GEOGRAPHICAL PRESENCE 269
12.5.4 PRODUCT PORTFOLIO 269
12.5.5 RECENT DEVELOPMENTS 270
12.6 BASF SE 271
12.6.1 COMPANY SNAPSHOT 271
12.6.2 REVENUE ANALYSIS 271
12.6.3 GEOGRAPHICAL PRESENCE 272
12.6.4 PRODUCT PORTFOLIO 273
12.6.5 RECENT DEVELOPMENT 274
12.7 INTERTEK GROUP PLC 275
12.7.1 COMPANY SNAPSHOT 275
12.7.2 REVENUE ANALYSIS 275
12.7.3 GEOGRAPHICAL PRESENCE 276
12.7.4 SERVICE PORTFOLIO 277
12.7.5 RECENT DEVELOPMENTS 279
12.8 INTREXON 280
12.8.1 COMPANY SNAPSHOT 280
12.8.2 REVENUE ANALYSIS 280
12.8.3 GEOGRAPHICAL PRESENCE 281
12.8.4 PRODUCT PIPELINE 281
12.8.5 RECENT DEVELOPMENTS 282
12.9 LEMNATEC GMBH 283
12.9.1 COMPANY SNAPSHOT 283
12.9.2 GEOGRAPHICAL PRESENCE 283
12.9.3 PRODUCT PORTFOLIO 284
12.9.4 RECENT DEVELOPMENT 284
13 CONCLUSION 285
14 QUESTIONNAIRE 286
15 RELATED REPORTS 290