CHAPTER 1 INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. KEY MARKET SEGMENTS
1.4. RESEARCH METHODOLOGY

1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
1.4.4. Market segmentation

CHAPTER 2 EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

CHAPTER 3 MARKET OVERVIEW

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS

3.2.1. Top winning strategies
3.2.2. Top investment pockets
3.2.3. Top impacting factors

3.3. PORTERS FIVE FORCES

3.3.1. Bargaining power of buyers
3.3.2. Bargaining power of suppliers
3.3.3. Degree of competition
3.3.4. Threat of new entrants
3.3.5. Threat of substitute

3.4. MARKET PLAYER POSITIONING
3.5. MARKET DYNAMICS

3.5.1. Drivers

3.5.1.1. Rising use of mobile applications
3.5.1.2. Recurrent alteration of end-user demographics
3.5.1.3. Changes in organizational structure
3.5.1.4. Significant increase in card holders
3.5.1.5. Increase in spending on loyalty programs

3.5.2. Restraints

3.5.2.1. Lack of awareness about loyalty programs
3.5.2.2. Strict government regulations

3.5.3. Opportunities

3.5.3.1. Rapidly growing applications of Big data and machine learning
3.5.3.2. Increase in investment for card loyalty management system technology

CHAPTER 4 GLOBAL LOYALTY MANAGEMENT MARKET, BY TYPE

4.1. OVERVIEW
4.2. CUSTOMER RETENTION

4.2.1. Key market trends
4.2.2. Key growth factors and opportunities
4.2.3. Market size and forecast

4.3. CUSTOMER LOYALTY

4.3.1. Key market trends
4.3.2. Key growth factors and opportunities
4.3.3. Market size and forecast

4.4. CHANNEL LOYALTY

4.4.1. Key market trends
4.4.2. Key growth factors and opportunities
4.4.3. Market size and forecast

CHAPTER 5 GLOBAL LOYALTY MANAGEMENT MARKET, BY ORGANIZATION SIZE

5.1. OVERVIEW
5.2. LARGE ORGANIZATIONS

5.2.1. Key market trends
5.2.2. Key growth factors and opportunities
5.2.3. Market size and forecast

5.3. SMALL & MID-SIZE ORGANIZATIONS

5.3.1. Key market trends
5.3.2. Key growth factors and opportunities
5.3.3. Market size and forecast

CHAPTER 6 GLOBAL LOYALTY MANAGEMENT MARKET, BY INDUSTRY VERTICAL

6.1. OVERVIEW
6.2. BANKING, FINANCIAL SERVICES, AND INSURANCE

6.2.1. Key market trends
6.2.2. Key growth factors and opportunities
6.2.3. Market size and forecast

6.3. RETAIL

6.3.1. Key market trends
6.3.2. Key growth factors and opportunities
6.3.3. Market size and forecast

6.4. TRAVEL & HOSPITALITY

6.4.1. Key market trends
6.4.2. Key growth factors and opportunities
6.4.3. Market size and forecast

6.5. MANUFACTURING

6.5.1. Key market trends
6.5.2. Key growth factors and opportunities
6.5.3. Market size and forecast

6.6. IT & TELECOM

6.6.1. Key market trends
6.6.2. Key growth factors and opportunities
6.6.3. Market size and forecast

6.7. MEDIA & ENETRTAINMENT

6.7.1. Key market trends
6.7.2. Key growth factors and opportunities
6.7.3. Market size and forecast

6.8. HEALTHCARE

6.8.1. Key market trends
6.8.2. Key growth factors and opportunities
6.8.3. Market size and forecast

6.9. OTHERS (EDUCATION, OIL & GAS, ENERGY & UTILITIES)

6.9.1. Key market trends
6.9.2. Key growth factors and opportunities
6.9.3. Market size and forecast

CHAPTER 7 LOYALTY MANAGEMENT MARKET, BY GEOGRAPHY

7.1. OVERVIEW
7.2. NORTH AMERICA

7.2.1. Key trends
7.2.2. Key growth factors and opportunities
7.2.3. Market size and forecast, by type
7.2.4. Market size and forecast, by organization size
7.2.5. Market size and forecast, by industry vertical
7.2.6. Market size and forecast, by country
7.2.7. U.S.

7.2.7.1. Market size and forecast

7.2.8. Canada

7.2.8.1. Market size and forecast

7.2.9. Mexico

7.2.9.1. Market size and forecast

7.3. EUROPE

7.3.1. Key market trends
7.3.2. Key growth factors and opportunities
7.3.3. Market size and forecast, by type
7.3.4. Market size and forecast, by organization size
7.3.5. Market size and forecast, by industry vertical
7.3.6. Market size and forecast, by country
7.3.7. UK

7.3.7.1. Market size and forecast

7.3.8. Germany

7.3.8.1. Market size and forecast

7.3.9. France

7.3.9.1. Market size and forecast

7.3.10. Italy

7.3.10.1. Market size and forecast

7.3.11. Rest of Europe

7.3.11.1. Market size and forecast

7.4. ASIA-PACIFIC

7.4.1. Key market trends
7.4.2. Key growth factors and opportunities
7.4.3. Market size and forecast, by type
7.4.4. Market size and forecast, by organization size
7.4.5. Market size and forecast, by industry vertical
7.4.6. Market size and forecast, by country
7.4.7. China

7.4.7.1. Market size and forecast

7.4.8. India

7.4.8.1. Market size and forecast

7.4.9. Japan

7.4.9.1. Market size and forecast

7.4.10. Australia

7.4.10.1. Market size and forecast

7.4.11. Rest of Asia-Pacific

7.4.11.1. Market size and forecast

7.5. LAMEA

7.5.1. Key market trends
7.5.2. Key growth factors and opportunities
7.5.3. Market size and forecast, by type
7.5.4. Market size and forecast, by organization size
7.5.5. Market size and forecast, by industry vertical
7.5.6. Market size and forecast, by country
7.5.7. Latin America

7.5.7.1. Market size and forecast

7.5.8. Middle East

7.5.8.1. Market size and forecast

7.5.9. Africa

7.5.9.1. Market size and forecast

CHAPTER 8 COMPANY PROFILES

8.1. AIMIA INC.

8.1.1. Company overview
8.1.2. Company snapshot
8.1.3. Business performance
8.1.4. Key strategic moves & developments

8.2. BOND BRAND LOYALTY

8.2.1. Company overview
8.2.2. Company snapshot
8.2.3. Business performance
8.2.4. Key strategic moves & developments

8.3. COMARCH

8.3.1. Company overview
8.3.2. Company snapshot
8.3.3. Business performance
8.3.4. Key strategic moves & developments

8.4. EPSILON

8.4.1. Company overview
8.4.2. Company snapshot
8.4.3. Business performance
8.4.4. Key strategic moves & developments

8.5. ICF INTERNATIONAL, INC.

8.5.1. Company overview
8.5.2. Company snapshot
8.5.3. Business performance
8.5.4. Key strategic moves & developments

8.6. IBM CORPORATION

8.6.1. Company overview
8.6.2. Company snapshot
8.6.3. Business performance
8.6.4. Key strategic moves & developments

8.7. KOBIE MARKETING, INC.

8.7.1. Company overview
8.7.2. Company snapshot
8.7.3. Business performance
8.7.4. Key strategic moves & developments

8.8. ORACLE CORPORATION

8.8.1. Company overview
8.8.2. Company snapshot
8.8.3. Business performance
8.8.4. Key strategic moves & developments

8.9. SAP SE

8.9.1. Company overview
8.9.2. Company snapshot
8.9.3. Business performance
8.9.4. Key strategic moves & developments

8.10. TIBCO (THE INFORMATION BUS COMPANY) SOFTWARE INC.

8.10.1. Company overview
8.10.2. Company snapshot
8.10.3. Business performance
8.10.4. Key strategic moves & developments