Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Stakeholders
2. Research & Forecasting
2.1. Research Methodology
2.1.1. Research Instruments
2.1.1.1. Secondary Instrument
2.1.1.2. Primary Instrument
2.1.2. Research Approaches
2.1.2.1. Bottom-up Approach
2.1.2.2. Top-down Approach
2.1.3. Research Reliability & Validity
2.1.4. Research Assumptions
2.1.5. Vendor Inclusion Criteria
2.2. Forecasting Methodology
2.2.1. Methodology for Market Estimation & Forecasting
2.2.2. Significance and Importance of the Market Estimation & Forecasting
3. Executive Summary
4. Premium Insight
4.1. Market Connectivity
4.2. Market Data Feed
4.3. Market Vendor Ranking Analysis
4.4. Market Dynamics
4.4.1. Drivers
4.4.2. Restraints
4.4.3. Opportunities
4.4.4. Challenges
4.5. Porter's Five Forces Analysis
4.5.1. Threat of New Entrants
4.5.2. Threat of Substitutes
4.5.3. Bargaining Power of Customers
4.5.4. Bargaining Power of Suppliers
4.5.5. Industry Rivalry
4.6. Production Capacity Analysis
4.7. Pricing Analysis
4.8. Market Ecosystem Analysis
5. Global Matcha Green Tea Powder Market, by Type
5.1. Introduction
5.2. Ceremonial Matcha
5.3. Classic Matcha
5.4. Culinary Matcha
6. Global Matcha Green Tea Powder Market, by Distribution Channel
6.1. Introduction
6.2. Offline Mode
6.3. Online Mode
7. Global Matcha Green Tea Powder Market, by Geography
7.1. Introduction
7.2. Americas Matcha Green Tea Powder Market
7.2.1. Americas Matcha Green Tea Powder Market, by Country
7.2.1.1. United States
7.2.1.2. Brazil
7.2.1.3. Canada
7.2.1.4. Mexico
7.2.1.5. Argentina
7.2.2. Americas Matcha Green Tea Powder Market, by Type
7.2.3. Americas Matcha Green Tea Powder Market, by Distribution Channel
7.3. Europe, Middle East & Africa Matcha Green Tea Powder Market
7.3.1. Europe, Middle East & Africa Matcha Green Tea Powder Market, by Country
7.3.1.1. United Kingdom
7.3.1.2. Germany
7.3.1.3. France
7.3.1.4. Saudi Arabia
7.3.1.5. United Arab Emirates
7.3.1.6. Italy
7.3.1.7. Russia
7.3.2. Europe, Middle East & Africa Matcha Green Tea Powder Market, by Type
7.3.3. Europe, Middle East & Africa Matcha Green Tea Powder Market, by Distribution Channel
7.4. Asia-Pacific Matcha Green Tea Powder Market
7.4.1. Asia-Pacific Matcha Green Tea Powder Market, by Country
7.4.1.1. China
7.4.1.2. Japan
7.4.1.3. India
7.4.1.4. Australia
7.4.2. Asia-Pacific Matcha Green Tea Powder Market, by Type
7.4.3. Asia-Pacific Matcha Green Tea Powder Market, by Distribution Channel
8. 360iResearch Competitive Strategic Window
8.1. Introduction
8.1.1. Leverage Zone
8.1.2. Vantage Zone
8.1.3. Speculative Zone
8.1.4. Bottleneck Zone
9. 360iResearch FPNV Positioning Matrix
9.1. Introduction
9.2. 360iResearch Scores
9.2.1. Forefront
9.2.2. Pathfinders
9.2.3. Niche
9.2.4. Vital
9.3. Business Strategy
9.4. Product Satisfaction
10. Competitive News Feed Analysis
11. Company Usability Profiles
11.1. Aiya
11.2. DoMatcha Japanese Green Tea
11.3. Encha Organic Matcha
11.4. Green Foods Corporation
11.5. Heapwell Superfoods
11.6. ITO En North America Inc.
11.7. Ippodo Chaho KK
11.8. Kiss Me Organics U.S.
11.9. Marukyu Koyamaen Co.,Ltd.
11.10. Nature's Way Products, LLC
11.11. Teamonk
11.12. Tenzo Tea
11.13. The AOI Tea Company
11.14. Vicony Teas Company
12. Appendix
12.1. Top Reports
12.2. Author Details

LIST OF TABLES (25 TABLES)

TABLE 1. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, 2016 - 2024 (USD MILLION)
TABLE 2. GLOBAL MATCHA GREEN TEA POWDER MARKET RANKING, BY VENDORS, 2017
TABLE 3. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY TYPE, 2016 - 2024 (USD MILLION)
TABLE 4. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CEREMONIAL MATCHA, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 5. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CLASSIC MATCHA, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 6. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CULINARY MATCHA, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 7. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY DISTRIBUTION CHANNEL, 2016 - 2024 (USD MILLION)
TABLE 8. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY OFFLINE MODE, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 9. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY ONLINE MODE, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 10. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY GEOGRAPHY, 2016 - 2024 (USD MILLION)
TABLE 11. AMERICAS MATCHA GREEN TEA POWDER MARKET SIZE, 2016 - 2024 (USD MILLION)
TABLE 12. AMERICAS MATCHA GREEN TEA POWDER MARKET SIZE, BY TYPE, 2016 - 2024 (USD MILLION)
TABLE 13. AMERICAS MATCHA GREEN TEA POWDER MARKET SIZE, BY DISTRIBUTION CHANNEL, 2016 - 2024 (USD MILLION)
TABLE 14. EUROPE, MIDDLE EAST & AFRICA MATCHA GREEN TEA POWDER MARKET SIZE, 2016 - 2024 (USD MILLION)
TABLE 15. EUROPE, MIDDLE EAST & AFRICA MATCHA GREEN TEA POWDER MARKET SIZE, BY TYPE, 2016 - 2024 (USD MILLION)
TABLE 16. EUROPE, MIDDLE EAST & AFRICA MATCHA GREEN TEA POWDER MARKET SIZE, BY DISTRIBUTION CHANNEL, 2016 - 2024 (USD MILLION)
TABLE 17. ASIA-PACIFIC MATCHA GREEN TEA POWDER MARKET SIZE, 2016 - 2024 (USD MILLION)
TABLE 18. ASIA-PACIFIC MATCHA GREEN TEA POWDER MARKET SIZE, BY TYPE, 2016 - 2024 (USD MILLION)
TABLE 19. ASIA-PACIFIC MATCHA GREEN TEA POWDER MARKET SIZE, BY DISTRIBUTION CHANNEL, 2016 - 2024 (USD MILLION)
TABLE 20. 360IRESEARCH SCORES FOR FOREFRONT IN MATCHA GREEN TEA POWDER MARKET
TABLE 21. 360IRESEARCH SCORES FOR PATHFINDERS IN MATCHA GREEN TEA POWDER MARKET
TABLE 22. 360IRESEARCH SCORES FOR NICHE IN MATCHA GREEN TEA POWDER MARKET
TABLE 23. 360IRESEARCH SCORES FOR VITAL IN MATCHA GREEN TEA POWDER MARKET
TABLE 24. 360IRESEARCH FPNV POSITIONING MATRIX BUSINESS STRATEGY FOR MATCHA GREEN TEA POWDER MARKET
TABLE 25. 360IRESEARCH FPNV POSITIONING MATRIX PRODUCT SATISFACTION FOR MATCHA GREEN TEA POWDER MARKET

LIST OF FIGURES (23 TABLES)

FIGURE 1. GLOBAL MATCHA GREEN TEA POWDER MARKET: YEARS CONSIDERED FOR THE STUDY
FIGURE 2. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY RESEARCH METHODOLOGY
FIGURE 3. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY RESEARCH INSTRUMENTS
FIGURE 4. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY SECONDARY INSTRUMENT SOURCES
FIGURE 5. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY POTENTIAL RESPONDENTS
FIGURE 6. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY BREAKDOWN OF PRIMARY INSTRUMENT
FIGURE 7. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY RESEARCH APPROACHES
FIGURE 8. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY DATA TRIANGULATION
FIGURE 9. GLOBAL MATCHA GREEN TEA POWDER MARKET: KEY RESEARCH ASSUMPTIONS
FIGURE 10. MATCHA GREEN TEA POWDER MARKET: KEY MARKET CONNECTIVITY
FIGURE 11. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, 2016 - 2024 (USD MILLION)
FIGURE 12. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY TYPE, 2017 VS 2024 (USD MILLION)
FIGURE 13. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CEREMONIAL MATCHA, BY GEOGRAPHY, 2017 VS 2024 (USD MILLION)
FIGURE 14. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CLASSIC MATCHA, BY GEOGRAPHY, 2017 VS 2024 (USD MILLION)
FIGURE 15. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY CULINARY MATCHA, BY GEOGRAPHY, 2017 VS 2024 (USD MILLION)
FIGURE 16. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017 VS 2024 (USD MILLION)
FIGURE 17. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY OFFLINE MODE, BY GEOGRAPHY, 2017 VS 2024 (USD MILLION)
FIGURE 18. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY ONLINE MODE, BY GEOGRAPHY, 2017 VS 2024 (USD MILLION)
FIGURE 19. GLOBAL MATCHA GREEN TEA POWDER MARKET SIZE, BY GEOGRAPHY, 2017 (USD MILLION)
FIGURE 20. 360IRESEARCH COMPETITIVE STRATEGIC WINDOW FOR GLOBAL MATCHA GREEN TEA POWDER MARKET, BY TYPE, 2024
FIGURE 21. 360IRESEARCH COMPETITIVE STRATEGIC WINDOW FOR GLOBAL MATCHA GREEN TEA POWDER MARKET, BY DISTRIBUTION CHANNEL, 2024
FIGURE 22. 360IRESEARCH COMPETITIVE STRATEGIC WINDOW FOR GLOBAL MATCHA GREEN TEA POWDER MARKET, BY GEOGRAPHY, 2024
FIGURE 23. 360IRESEARCH FPNV POSITIONING MATRIX FOR MATCHA GREEN TEA POWDER MARKET