Table of Contents:

1 Report Prologue
2 Market Introduction
2.1 Scope of Study
2.2 Research Objective
2.3 Assumptions & Limitations
2.3.1 Assumptions
2.3.2 Limitations
2.4 Market Structure
3 Research Methodology
3.1 Primary Research Methodology
3.2 Secondary Research Methodology
3.3 Market Share Analysis
3.4 Trade Analysis
3.5 Market Pricing Approach
4 Market Dynamics
4.1 Introduction
4.2 Drivers
4.2.1 Increasing Prevalence of Cardiovascular Diseases
4.2.2 Favourable Reimbursement Policies
4.2.3 Increasing Geriatric Population
4.3 Restraints
4.3.1 High Cost of Smart Heart Rate Monitors such as Smart Watches and Availability of Similar Health Tracking Apps in Smart Phones
5 Market Factor Analysis
5.1 Porter's Five Forces Model
5.1.1 Bargaining Power of Suppliers
5.1.2 Bargaining Power of Buyers
5.1.3 Threat of New Entrants
5.1.4 Threat of Substitutes
5.1.5 Intensity of Rivalry
5.2 Value Chain Analysis
5.2.1 Device manufacturers
5.2.2 App developers
5.2.3 Network providers/ Mobile operators
5.2.4 Healthcare providers
5.2.5 Patients
6 Global Heart Rate Monitors Market, By Type
6.1 Introduction
6.2 Wearable HR Monitors
6.3 Non-wearable HR Monitors
7 Global Heart Rate Monitors Market, by Application
7.1 Introduction
7.2 Sports
7.3 Medical
7.4 Others
8 Global Heart Rate Monitors Market, by End User
8.1 Introduction
8.2 Hospitals & Clinics
8.3 Sport Medicine Centers
8.4 Professionals
8.5 Individuals
9 Global Heart Rate Monitors Market, By Region
9.1 Introduction
9.2 Americas
9.2.1 U.S.
9.2.2 Canada
9.2.3 South America
9.3 Europe
9.3.1 Germany
9.3.2 France
9.3.3 U.K
9.3.4 Italy
9.3.5 Spain
9.3.6 Rest of Western Europe
9.3.7 Eastern Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 Republic of Korea
9.4.6 Rest of Asia Pacific
9.5 Middle East & Africa
9.5.1 Middle East
9.5.2 Africa
10 Competitive Landscape
10.1 Introduction
10.2 Company Share Analysis
10.3 Key Developments
11 Company Profiles
11.1 Fitbit, Inc.
11.1.1 Company Overview
11.1.2 Financials
11.1.3 Products
11.1.4 Strategy
11.1.5 Key Developments
11.2 Apple
11.2.1 Company Overview
11.2.2 Financials
11.2.3 Products
11.2.4 Strategy
11.2.5 Key Developments
11.3 Samsung Electronics Co., Ltd.
11.3.1 Company Overview
11.3.2 Financials
11.3.3 Products
11.3.4 Strategy
11.3.5 Key Developments
11.4 Nike
11.4.1 Company Overview
11.4.2 Financials
11.4.3 Products
11.4.4 Strategy
11.4.5 Key Developments
11.5 Garmin Ltd.
11.5.1 Company Overview
11.5.2 Financials
11.5.3 Products
11.5.4 Strategy
11.5.5 Key Developments
11.6 Motorola Solutions, Inc.
11.6.1 Company Overview
11.6.2 Financials
11.6.3 Products
11.6.4 Strategy
11.6.5 Key Developments
11.7 Polar Electro
11.7.1 Company Overview
11.7.2 Financials
11.7.3 Products
11.7.4 Strategy
11.7.5 Key Developments
11.8 Sony
11.8.1 Company Overview
11.8.2 Financials
11.8.3 Products
11.8.4 Strategy
11.8.5 Key Developments
11.9 Visiomed Group
11.9.1 Company Overview
11.9.2 Financials
11.9.3 Products
11.9.4 Strategy
11.9.5 Key Developments
11.1 Omron Healthcare, Inc.
11.10.1 Company Overview
11.10.2 Financials
11.10.3 Products
11.10.4 Strategy
11.10.5 Key Developments
11.11 Beurer GmbH
11.11.1 Company Overview
11.11.2 Financials
11.11.3 Products
11.11.4 Strategy
11.11.5 Key Developments
11.12 TomTom International BV
11.12.1 Company Overview
11.12.2 Financials
11.12.3 Products
11.12.4 Strategy
11.12.5 Key Developments
11.13 nu-beca & maxcellent co.
11.13.1 Company Overview
11.13.2 Financials
11.13.3 Products
11.13.4 Strategy
11.13.5 Key Developments
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11.14 LG Electronics
11.14.1 Company Overview
11.14.2 Financials
11.14.3 Products
11.14.4 Strategy
11.14.5 Key Developments
11.15 Mio Global
11.15.1 Company Overview
11.15.2 Financials
11.15.3 Products
11.15.4 Strategy
11.15.5 Key Developments
12 Conclusion
12.1 Key Findings
12.1.1 CEO's Viewpoint
12.1.2 Unmet Needs
12.1.3 Key Companies to Watch
12.1.4 Prediction of Medical Device Industry
13 Appendix
13.1 Discussion Blue Print
13.2 References