TABLE OF CONTENTS
1 INTRODUCTION 13
1.1 OBJECTIVES OF THE STUDY 13
1.2 MARKET DEFINITION 13
1.3 OVERVIEW OF ASIA-PACIFIC POWER BANK MARKET 13
1.4 CURRENCY AND PRICING 14
1.5 LIMITATION 14
1.6 MARKETS COVERED 14
2 MARKET SEGMENTATION 16
2.1 MARKETS COVERED 16
2.2 GEOGRAPHIC SCOPE 17
2.3 YEARS CONSIDERED FOR THE STUDY 17
2.4 CURRENCY AND PRICING 17
2.5 RESEARCH METHODOLOGY 18
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 21
2.7 SECONDARY SOURCES 22
2.8 ASSUMPTIONS 22
3 MARKET OVERVIEW 23
3.1 DRIVERS 25
3.1.1 INCREASE IN PURCHASING POWER 25
3.1.2 DETERIORATION IN THE PRICES 25
3.1.3 GROWING USAGE OF SMART PHONES, TABLETS AND LAPTOPS 26
3.1.4 TECHNOLOGICAL ADVANCEMENTS IN POWER BANK MARKET 26
3.2 RESTRAINTS 27
3.2.1 POOR QUALITY OF POWER BANKS 27
3.2.2 COUNTERFEIT OF POWER BANK PRODUCTS 27
3.3 OPPORTUNITY 28
3.3.1 INTRODUCTION OF SOLAR AND HYDROGEN FUEL CELL BASED POWER BANKS 28
3.4 CHALLENGES 28
3.4.1 GROWING COMPETITION 28
3.4.2 INCREASING COST OF RECYCLING LITHIUM ION BATTERIES 28
4 EXECUTIVE SUMMARY 29
5 PREMIUM INSIGHTS 30
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6 ASIA-PACIFIC POWER BANK MARKET, BY CHARGE CAPACITY 32
6.1 OVERVIEW 33
6.2 PORTABLE MOBILE POWER BANK 37
6.2.1 3000 MAH TO 5000 MAH 37
6.2.2 5000 MAH TO 10000 MAH 37
6.3 ULTRA PORTABLE MOBILE POWER BANK 38
6.3.1 10000 MAH 38
6.3.2 10000 - 15000 MAH 38
6.3.3 15000 - 20000 MAH 38
6.4 BIG CHARGE POWER BANKS (20000 - 100000 MAH) 38
6.5 HIGH CHARGE POWER UNITS (ABOVE 100000 MAH) 39
7 ASIA-PACIFIC POWER BANK MARKET, BY PRODUCT TYPE 40
7.1 OVERVIEW 41
7.2 PORTABLE MOBILE POWER BANKS 43
7.2.1 SOLAR POWERED 43
7.2.2 BATTERY OPERATED 44
7.2.3 MULTIFUNCTIONAL 44
7.2.4 OTHERS 44
7.3 LAPTOP POWER BANKS 45
7.4 PHONE CASE POWER BANKS 45
8 ASIA-PACIFIC POWER BANK MARKET, BY DISTRIBUTION CHANNEL 46
8.1 OVERVIEW 47
8.1.1 ONLINE MARKETS 48
8.1.2 HYPER MARKETS 48
8.1.3 MOBILE STORES 48
9 ASIA-PACIFIC POWER BANK MARKET, BY GEOGRAPHY 49
9.1 ASIA-PACIFIC 50
9.1.1 JAPAN 55
9.1.2 CHINA 60
9.1.3 SOUTH KOREA 65
9.1.4 INDIA 70
9.1.5 AUSTRALIA 75
9.1.6 SINGAPORE 80
9.1.7 THAILAND 85
9.1.8 MALAYSIA 90
9.1.9 INDONESIA 95
9.1.10 PHILIPPINES 100
9.1.11 REST OF ASIA PACIFIC 105
10 ASIA-PACIFIC POWER BANK MARKET, COMPANY LANDSCAPE 106
10.1 COMPANY SHARE ANALYSIS; ASIA-PACIFIC 106
11 COMPANY PROFILES 107
11.1 COMPANY OVERVIEW 107
11.1.1 COMPANY SNAPSHOT 107
11.1.2 PRODUCT PORTFOLIO 108
11.1.3 RECENT DEVELOPMENTS 109
11.2 XIAOMI 110
11.2.1 COMPANY OVERVIEW 110
11.2.2 COMPANY SNAPSHOT 110
11.2.3 PRODUCT PORTFOLIO 111
11.2.4 RECENT DEVELOPMENTS 111
11.3 LENOVO 112
11.3.1 COMPANY OVERVIEW 112
11.3.2 REVENUE ANALYSIS 112
11.3.3 PRODUCT PORTFOLIO 113
11.3.4 RECENT DEVELOPMENTS 113
11.4 MICROSOFT 114
11.4.1 COMPANY OVERVIEW 114
11.4.2 REVENUE ANALYSIS 114
11.4.3 PRODUCT PORTFOLIO 115
11.4.4 RECENT DEVELOPMENTS 115
11.5 PANASONIC CORPORATION 116
11.5.1 COMPANY OVERVIEW 116
11.5.2 REVENUE ANALYSIS 116
11.5.3 PRODUCT PORTFOLIO 117
11.5.4 RECENT DEVELOPMENTS 117
11.6 SONY CORPORATION 118
11.6.1 COMPANY OVERVIEW 118
11.6.2 REVENUE ANALYSIS 118
11.6.3 PRODUCT PORTFOLIO 119
11.6.4 RECENT DEVELOPMENTS 119
11.7 ADATA TECHNOLOGY CO., LTD., 120
11.7.1 COMPANY OVERVIEW 120
11.7.2 REVENUE ANALYSIS 120
11.7.3 PRODUCT PORTFOLIO 121
11.7.4 RECENT DEVELOPMENTS 121
11.8 ASUSTEK COMPUTER INC. 122
11.8.1 COMPANY OVERVIEW 122
11.8.2 REVENUE ANALYSIS 122
11.8.3 PRODUCT PORTFOLIO 123
11.8.4 RECENT DEVELOPMENTS 123
11.9 INTEX 124
11.9.1 COMPANY OVERVIEW 124
11.9.2 COMPANY SNAPSHOT 124
11.9.3 PRODUCT PORTFOLIO 125
11.9.4 RECENT DEVELOPMENTS 125
11.10 UNU 126
11.10.1 COMPANY OVERVIEW 126
11.10.2 COMPANY SNAPSHOT 126
11.10.3 PRODUCT PORTFOLIO 127
11.10.4 RECENT DEVELOPMENTS 127
11.11 PORTRONICS 128
11.11.1 COMPANY OVERVIEW 128
11.11.2 COMPANY SNAPSHOT 128
11.11.3 PRODUCT PORTFOLIO 129
11.11.4 RECENT DEVELOPMENTS 129
11.12 SHENZHEN CENTURY NEW ENERGY BATTERY CO. LTD 130
11.12.1 COMPANY OVERVIEW 130
11.12.2 COMPANY SNAPSHOT 130
11.12.3 PRODUCT PORTFOLIO 131
11.12.4 RECENT DEVELOPMENTS 131
12 RELATED REPORTS 132