TABLE OF CONTENTS

1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATIONS
1.6 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 GEOGRAPHIC SCOPE
2.3 YEARS CONSIDERED FOR THE STUDY
2.4 CURRENCY AND PRICING
2.5 RESEARCH METHODOLOGY
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS
2.7 MULTIVARIATE MODELING
2.8 PRODUCT TIMELINE CURVE
2.1 DBMR MARKET POSITION GRID
2.2 DBMR MARKET CHALLENGE MATRIX
2.3 MARKET APPLICATION COVERAGE GRID
2.4 DBMR VENDOR SHARE ANALYSIS
2.5 SECONDARY SOURCES
2.6 ASSUMPTIONS
3 MARKET OVERVIEW
3.1 DRIVERS
3.1.1 RISING PREVALENCE OF DISEASES
3.1.2 TECHNOLOGICAL ADVANCEMENT IN VISUALIZATION SYSTEM
3.1.3 FAVOURABLE GOVERNMENT INITIATIVES AND GUIDELINES
3.1.4 INCREASE IN THE NUMBER OF ENDOSCOPIC SURGERIES
3.2 RESTRAINT
3.2.1 HIGH COST OF ENDOSCPY PROCEDURES
3.3 OPPORTUNITIES
3.3.1 RISING PREFERENCE TOWARDS MINIMALLY INVASIVE SURGERIES
3.3.2 INCORPORATION OF VISUALIZATION SOLUTIONS IN MOBILE DEVICES
3.4 CHALLENGES
3.4.1 LACK OF TRAINED ENDOSCOPY SPECIALISTS
3.4.2 BUDGETARY CONSTRAINTS IN HOSPITALS ACROSS MATURE MARKETS
4 EXECUTIVE SUMMARY
5 PREMIUM INSIGHTS
6 KEY INSIGHTS
7 NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET, BY PRODUCT TYPE
7.1 OVERVIEW
7.2 LIGHT SOURCES
7.3 DISPLAYS AND MONITOR
7.4 ENDOSCOPIC CAMERAS
7.4.1 HD CAMERAS
7.4.2 3D CAMERAS
7.4.3 3-CHIP CAMERAS
7.4.4 SINGLE CHIP CAMERAS
7.5 CAMERA HEADS
7.6 VIDEO RECORDERS AND PROCESSORS
7.7 VIDEO CONVERTORS
7.8 ACCESSORIES
8 NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET, BY APPLICATION
8.1 OVERVIEW
8.2 ENT ENDOSCOPY
8.3 LAPAROSCOPY
8.4 GASTROSCOPY
8.5 OBSTETRICS/GYNAECOLOGY ENDOSCOPY
8.6 ARTHROSCOPY
8.7 UROLOGY ENDOSCOPY
8.8 OTHERS
9 NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET, BY END USER
9.1 OVERVIEW
9.2 HOSPITAL
9.3 SPECIALTY CLINICS
9.4 DIAGNOSTIC IMAGING CENTERS
9.5 AMBULATORY SURGICAL CENTERS
10 NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET, BY GEOGRAPHY
10.1 NORTH AMERICA
10.1.1 U.S.
10.1.2 CANADA
10.1.3 MEXICO
11 NORTH AMERICA SURGICAL VISUALIZATION PRODUCTS MARKET, COMPANY LANDSCAPE
11.1 COMPANY SHARE ANALYSIS; NORTH AMERICA
12 COMPANY PROFILES
12.1 OLYMPUS CORPORATION
12.1.1 COMPANY SNAPSHOT
12.1.2 SWOT ANALYSIS
12.1.3 REVENUE ANALYSIS
12.1.4 COMPANY SHARE ANALYSIS
12.1.5 GEOGRAPHICAL PRESENCE
12.1.6 PRODUCT PORTFOLIO
12.1.7 RECENT DEVELOPMENTS
12.1.8 DATA BRIDGE MARKET RESEARCH ANALYSIS
12.2 STRYKER
12.2.1 COMPANY SNAPSHOT
12.2.2 SWOT ANALYSIS
12.2.3 REVENEUE ANALYSIS
12.2.4 COMPANY SHARE ANALYSIS
12.2.5 GEOGRAPHICAL PRESENCE
12.2.6 PRODUCT PORTFOLIO
12.2.7 RECENT DEVELOPMENTS
12.2.8 DATA BRIDGE MARKET RESEARCH ANALYSIS
12.3 KARL STORZ SE & CO. KG
12.3.1 COMPANY SNAPSHOT
12.3.2 SWOT ANALYSIS
12.3.3 COMPANY SHARE ANALYSIS
12.3.4 GEOGRAPHICAL PRESENCE
12.3.5 PRODUCT PORTFOLIO
12.3.6 RECENT DEVELOPMENTS
12.3.7 DATA BRIDGE MARKET RESEARCH ANALYSIS
12.4 B. BRAUN MELSUNGEN AG
12.4.1 COMPANY SNAPSHOT
12.4.2 SWOT ANALYSIS
12.4.3 REVENUE ANALYSIS
12.4.4 COMPANY SHARE ANALYSIS
12.4.5 PRODUCT PORTFOLIO
12.4.6 RECENT DEVELOPMENTS
12.4.7 DATA BRIDGE MARKET RESEARCH ANALYSIS
12.5 ACUTRONIC MEDICAL SYSTEMS AG
12.5.1 COMPANY SNAPSHOT
12.5.2 GEOGRAPHICAL PRESENCE
12.5.3 PRODUCT PORTFOLIO
12.5.4 RECENT DEVELOPMENTS
12.6 BOSTON SCIENTIFIC CORPORATION
12.6.1 COMPANY SNAPSHOT
12.6.2 REVENUE ANALYSIS
12.6.3 GEOGRAPHICAL PRESENCE
12.6.4 PRODUCT PORTFOLIO
12.6.5 RECENT DEVELOPMENTS
12.7 COGENTIX MEDICAL
12.7.1 COMPANY SNAPSHOT
12.7.2 GEOGRAPHICAL PRESENCE
12.7.3 PRODUCT PORTFOLIO
12.7.4 RECENT DEVELOPMENTS
12.8 CONMED CORPORATION
12.8.1 COMPANY SNAPSHOT
12.8.2 REVENEUE ANALYSIS
12.8.3 GEOGRAPHICAL PRESENCE
12.8.4 PRODUCT PORTFOLIO
12.8.5 RECENT DEVELOPMENTS
12.9 COOK GROUP
12.9.1 COMPANY SNAPSHOT
12.9.2 GEOGRAPHICAL PRESENCE
12.9.3 PRODUCT PORTFOLIO
12.9.4 RECENT DEVELOPMENTS
12.10 FUJIFILM CORPORATION
12.10.1 COMPANY SNAPSHOT
12.10.2 REVENUE ANALYSIS
12.10.3 GEOGRAPHICAL PRESENCE
12.10.4 PRODUCT PORTFOLIO
12.10.5 RECENT DEVELOPMENTS
12.11 HAPPERSBERGER OTOPRONT GMBH
12.11.1 COMPANY SNAPSHOT
12.11.2 GEOGRAPHICAL PRESENCE
12.11.3 PRODUCT PORTFOLIO
12.11.4 RECENT DEVELOPMENTS
12.12 JOHNSON & JOHNSON SERVICES, INC.
12.12.1 COMPANY SNAPSHOT
12.12.2 REVENEUE ANALYSIS
12.12.3 GEOGRAPHICAL PRESENCE
12.12.4 PRODUCT PORTFOLIO
12.12.5 RECENT DEVELOPMENTS
12.13 MEDI-CARE SOLUTIONS S.R.L
12.13.1 COMPANY SNAPSHOT
12.13.2 GEOGRAPHICAL PRESENCE
12.13.3 PRODUCT PORTFOLIO
12.13.4 RECENT DEVELOPMENTS
12.14 MEDTRONIC PLC
12.14.1 COMPANY SNAPSHOT
12.14.2 REVENUE ANALYSIS
12.14.3 GEOGRAPHICAL PRESENCE
12.14.4 PRODUCT PORTFOLIO
12.14.5 RECENT DEVELOPMENTS
12.15 OPTOMIC
12.15.1 COMPANY SNAPSHOT
12.15.2 GEOGRAPHICAL PRESENCE
12.15.3 PRODUCT PORTFOLIO
12.15.4 RECENT DEVELOPMENTS
12.16 PENTAX MEDICAL
12.16.1 COMPANY SNAPSHOT
12.16.2 GEOGRAPHICAL PRESENCE
12.16.3 PRODUCT PORTFOLIO
12.16.4 RECENT DEVELOPMENTS
12.17 RICHARD WOLF GMBH
12.17.1 COMPANY SNAPSHOT
12.17.2 GEOGRAPHICAL PRESENCE
12.17.3 PRODUCT PORTFOLIO
12.17.4 RECENT DEVELOPMENTS
12.18 SMITH & NEPHEW
12.18.1 COMPANY SNAPSHOT
12.18.2 REVENEUE ANALYSIS
12.18.3 GEOGRAPHICAL PRESENCE
12.18.4 PRODUCT PORTFOLIO
12.18.5 RECENT DEVELOPMENTS
12.19 SONOSCAPE MEDICAL CORP
12.19.1 COMPANY SNAPSHOT
12.19.2 GEOGRAPHICAL PRESENCE
12.19.3 PRODUCT PORTFOLIO
12.19.4 RECENT DEVELOPMENTS
12.20 ZOWIETEK ELECTRONICS, LTD
12.20.1 COMPANY SNAPSHOT
12.20.2 GEOGRAPHICAL PRESENCE
12.20.3 PRODUCT PORTFOLIO
12.20.4 RECENT DEVELOPMENTS
13 QUESTIONNAIRE
14 RELATED REPORTS