The Global Online Gaming Market is estimated to grow at a CAGR of 10% during the forecast period 2020-2026. As per the analysis, the Global Online Gaming Market was analysed to reach $86.9 billion by the end of the year 2026.
The Global Online Gaming Market was studied and analysed from various viewpoints considering different market determinants that include drivers, restraints, challenges, and market opportunities. Some of the market drivers are increasing number of internet users worldwide, cheap prices of smart devices and fast and reliable data speed.
The global online gaming market is segmented on the basis of Device Type, Gaming Type and Age Group. These market segments are further categorised into various sub-segments to study the market in detail.
By Device Type
By Gaming Type
By Aging Group
Below 18 Years
Over 46 Years
On the basis of geographical segmentation, the global online gaming market is analysed across North America (U.S., Canada, and Mexico), Europe (UK, Germany, France, Italy, Turkey, and rest of Europe), Asia-Pacific (China, India, Australia & New Zealand, ASEAN and rest of Asia-pacific), and LAMEA (Latin America, the Middle East, and Africa). As per the analysis, the North American Online Gaming Market is dominating the global market in terms of the market revenue. Key factors driving the market growth in North America is high internet penetration in the U.S. which has led to the increased adoption of online games. According to International Telecommunication Union (ITU), North America has the highest internet user penetration rate of approximately 88% of the total population of North America in 2016.
However, the Asia Pacific region is expected to emerge as the fastest growing market. According to International Telecommunication Union, in Asia Pacific, about half of the global internet users are present that accounted for approximately 1.89 billion in March 2017. Furthermore, China has highest internet user base which was approximately 670 million internet users in the year 2017-the largest internet user base in Asia Pacific- which is contributing towards the growth of the Asia Pacific online gaming market.
The research study of the global online gaming market includes in-depth company profiling along with strategical developments undertaken by the market players in the past few years. Some of the key players included in the research study are:
King Digital Entertainment
Bwin Party Digital Entertainment
The market players are adopting various competitive strategies to withhold the market position for the long-term in the global market. Regions with large population base and low-cast data have some lucrative opportunities for the market players to invest. Some of the competitive strategies are product launches, partnerships, joint ventures, collaborations, mergers and acquisitions and many more to get a competitive edge in the global marketplace of the online gaming.