Middle East and Africa digital signage market is expected to reach a CAGR of 10.1% in the forecast period of 2019 to 2026. The new market report contains data for historic year 2017, the base year of calculation is 2018 and the forecast period is 2019 to 2026.

Market Segmentation

By Offering (Hardware, Software, Services), Product Type (Standalone, Video walls), Size (Below 32 Inches, 32 Inches to 52 Inches, Above 52 Inches), Application (Indoor, Outdoor), Vertical (Institutional, Commercial, Industrial, Infrastructural, Others), Country (South Africa, U.A.E, Egypt, Saudi Arabia, Israel and Rest of Middle East and Africa)


Major growing sectors under the market segmentation are as follows:


? In offering, hardware segment is growing at the highest CAGR as it is flexible, scalable and nonproprietary, and due to the much technical advancement in the displays with the launch of the high definition and ultra-high definition feature is helping the hardware segment to hold a strong share in the global digital signage market.
? In product type, video walls is growing at the highest CAGR as video walls are considered as another source of digital advertisement which is large in size and use to capture attention of the large number of audiences in the marketplace. It helps in providing the high-quality video and real-time information feeds that helps to improve the situational monitoring and content management to enable quicker decision-making.
? In application, outdoor segment is growing at the highest CAGR due to the digital signage in outdoor applications are usually for the advertisements which is known as digital out of home advertisements as the total advertising revenues has been observed in 2012 is USD 7.88 billion which is increasing rapidly and would help to drive the market for the digital signage in outdoor applications.
? In size, above 52 inches segment is growing at the highest CAGR due to the size 52 inches display screen offers the brightness up to 700 cd/m2. These sizes of panel equipped with thermal protection and have internal temperature sensors that manage the overall temperature of the display panel. This display offers the flexible control options along with Ethernet, RS-232 in/out, IR and DDC/CI. These display also integrated with real-time clock and built-in scheduler, that allows which allows for advanced scheduling of monitor powering up/down.
? In vertical, commercial segment is growing at the highest CAGR due to the rise in the use of digital signage system mostly in retail sector for displaying, advertisements, installing kiosks for effective operations in the restaurants, supermarkets and other applications.


Key Market Players


The key market players for the Middle East and Africa digital signage market are:

? Koninklijke Philips N.V.
? LG Display Co., Ltd.
? Microsoft
? SAMSUNG
? Sony Corporation
? Panasonic Corporation
? Planar Systems
? Omnivex Corporation
? SHARP CORPORATION
? NEC Corporation
? AU Optronics Corp.
? Goodview
? Scala Digital Signage
? Winmate Inc.
? Keywest Technology, Inc.
? Cisco
? BrightSign, LLC
? Barco
? ViewSonic Corporation
? STRATACACHE
? ADFLOW Networks
? Others