Wireless audio devices are electronic devices that use wireless technology to stream audio. These devices include wireless headphones, microphones, speakers, sound bars, and audio systems, among others. Wireless audio devices are mostly used for entertainment and communication purposes in personal and professional applications. Wi-Fi, Bluetooth, AirPlay, Sonos, and SKAA are some of the popular technologies used for wireless streaming of A/V signals. Wireless audio devices offer numerous advantages over wired devices such as portability, convenience, cost-effectiveness, efficiency, and flexibility.
The adoption of wireless audio devices has increased in the recent years, owing to features such as ease of access, remote operability, and efficient data exchange. Factors such as growth of consumer electronics market, technological advancements in digital platforms for wireless audio transmission, such as Sonos, SKAA, and others, untapped emerging markets, and high disposable income are expected to supplement the market growth. Improved user experience through cloud-based solutions for online music streaming has created ample opportunities for the market growth. However, stringent regulations regarding permissible frequency range of audio devices along with harmful effects on hearing ability of users due to excessive use of these devices hamper the market growth.
The wireless audio devices market is segmented on the basis of product type, technology, application, and geography. The product type segment includes wireless headsets & microphones, wireless speaker systems, sound bars, and others (radio tuner, power amplifier, and A/V controller). The technologies used for wireless streaming are Bluetooth, Wi-Fi, AirPlay, and others (SKAA, Sonos). Wireless audio devices have been increasingly adopted across different verticals including commercial, consumer, automotive, and others (defense and security). The wireless audio devices market is analyzed on the basis of geography, which includes North America, Europe, Asia-Pacific, and LAMEA. Asia-Pacific is projected to be the fastest growing region among others, owing to high adoption of wireless audio devices in countries such as China, India, and Japan. The key players profiled in the report include Apple, Inc., Bose Corporation, Harman International Industries, Incorporated, Sony Corporation, Shure Incorporated, Koninklijke Philips N.V., Sonos, Inc., VIZIO, Inc., VOXX International Corporation, and Sennheiser Electronic GMBH & Co. KG.
KEY BENEFITS
The study provides an in-depth analysis of the wireless audio devices market along with current and future trends to elucidate the imminent investment pockets.
The report provides information regarding key drivers, restraints, and opportunities along with their impact analysis.
Porter's Five Forces and SWOT analyses of key market players in the industry have been provided to highlight the growth strategies adopted by them.
The value chain analysis of the industry signifies the key intermediaries involved, and elaborates their roles and value additions at every stage of the value chain.
The quantitative analysis of the market during the period of 2014-2022 has been provided to elaborate the market potential.
KEY MARKET SEGMENTS:
The market is segmented based on product, technology, application, and geography.
BY PRODUCT
Wireless Headsets & Microphones
Wireless Speaker Systems
Sound Bars
Others (Radio Tuner, Power Amplifier, A/V Controller)
BY TECHNOLOGY
Bluetooth
Wi-Fi
Airplay
Others (Sonos, SKAA)
BY APPLICATION
Commercial
Consumer
Automotive
Others (Defense and Security)
BY GEOGRAPHY
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Rest of Europe
Asia-Pacific
China
Japan
Australia
Rest of Asia-Pacific
LAMEA
UAE
Saudi Arabia
Africa
Rest of LAMEA
KEY MARKET PLAYERS
Apple, Inc.
Bose Corporation
Harman International Industries, Incorporated
Sony Corporation
Shure Incorporated
Koninklijke Philips N.V.
Sonos Inc.
VIZIO, Inc.
VOXX International Corporation
Sennheiser Electronic GMBH & Co. KG